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AllTrails (Spectrum Equity)
Outdoor Guides | Hiking, Camping, Trail Running, Dog Friendly Trails
CPM
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About

AllTrails helps people explore the outdoors with detailed trail maps, photos, and reviews crowdsourced from a community of 3 million registered hikers, mountain bikers and trail runners. We have the #1 Outdoors apps for iOS & Android with more than 3M mobile downloads and reach 15 million people each year through alltrails.com.

Capabilities
  • Desktop Display
    • Brand Integrations
      Yes No
    • Sponsored Posts
      Yes No
    • Native Ads
      Yes No
    • High-Impact (Takeovers, Billboards, Overlays, Sliders, Skins)
      Yes No
    • Rich Media (Expandable & Non-Expandable)
      Yes No
  • Mobile Display
    • Mobile Rich Media (Including Interstitials & Expandables)
      Yes No
    • Tablet Traffic
      Yes No
    • Native & Custom Mobile Executions
      Yes No
    • Requires SDK Integration
      Yes No
  • Email
  • Social
  • Desktop Display, Mobile Display, Email, Social
  • CPM
  • Web Publisher
  • Headline:
    Outdoor Guides | Hiking, Camping, Trail Running, Dog Friendly Trails
  • Self / Managed Service:
    Managed Service
  • Industries
    Mobile App Installs, Travel & Leisure
  • Key Differentiator
    Web Traffic 5 million visitors each year 50,000 daily unique visitors Explosive 300% traffic growth YoY Mobile Traffic #1 Outdoor App on Android & iPhone 500,000 sessions each month 100,000 downloads each month Affluent 36% make over $100,000 2 out of 3 make over $60,000 22% have post-graduate degrees Active 50,000 daily unique visitors 21,000 hours spent on site each month 2.1 million miles logged (84x around Earth) Engaged #1 Outdoor App on Android & iPhone 1.1 million monthly visitors 50,000 people join each month Educated 46% College Graduates 22% Grad School
  • Owned / Operated Properties
    everytrail.com
Site Traffic
  • 3420256 Global Rank
  • 559001
    United States
  • 133 K Estimated Visits
Traffic Sources
  • Direct
    96.37%
  • Search
    3.31%
  • Referrals
    0.32%
  • Display
    0.00%
  • Mail
    0.00%
  • Social
    0.00%
Powered by
Alexa Traffic Data
Global Rank 3,083
93
Links In Count 923
3
United States Rank 679
212
United States Page Views 81.9%
5.5%
Top Countries
Top Sites Linking In
Top Search Keywords
  • Dating
  • Speed Dating
Mobile App Data
MixRank is the most comprehensive database of mobile apps, developers, SDKs, technologies, services, and integrations. Learn more.
  • 500 Downloads
  • 0 SDKs
  • App Url: https://play.google.com/store/apps/details?id=com.alltrails.alltrailsmobiledev
  • App Support: http://www.alltrails.com
  • Genre: health_and_fitness
  • Bundle ID: com.alltrails.alltrailsmobiledev
  • Release Date: July 24th, 2020
  • Update Date: May 24th, 2021

Description:

Test build of AllTrails

Ad Intelligence
  • Native
    0.00%
  • Standard
    100.00%
  • Direct
    0.00%
Ads Seen Recently
34
Latest Advertisers
Advertiser Ranking
Longest Running Ad
AllTrails
Device
Desktop
Dimensions
other
Dates Active
Aug 04, 2018 to Aug 02, 2020
AllTrails
Device
Desktop
Dimensions
300x250
Dates Active
Feb 10, 2021 to Apr 19, 2021
AllTrails
Device
Mobile
Dimensions
300x250
Dates Active
Feb 14, 2021 to Apr 19, 2021
AllTrails
Device
Desktop
Dimensions
300x250
Dates Active
Feb 25, 2021 to Apr 20, 2021
AllTrails
Device
Desktop
Dimensions
300x250
Dates Active
Feb 26, 2021 to Apr 20, 2021
AllTrails
Device
Desktop
Dimensions
300x250
Dates Active
Feb 25, 2021 to Apr 20, 2021
Ads.txt
Ad Exchange
Type
Publisher ID
Certification ID
lijit.com
direct
235565
kargo.com
direct
201
jadserve.postrelease.com
direct
4759
indexexchange.com
direct
188379
50b1c356f2c5c8fc
indexexchange.com
direct
185192
50b1c356f2c5c8fc
indexexchange.com
direct
184983
50b1c356f2c5c8fc
indexexchange.com
direct
184808
50b1c356f2c5c8fc
indexexchange.com
reseller
184081
50b1c356f2c5c8fc
indexexchange.com
reseller
178372
50b1c356f2c5c8fc
indexexchange.com
reseller
177754
50b1c356f2c5c8fc
gumgum.com
reseller
11645
ffdef49475d318a9
AllTrails advertising reaches 11.4M visitors across desktop and mobile web, in countries such as United States, Canada, United Kingdom, Australia, Germany. Pricing models they offer are CPM on channels such as Display, Mobile, Email, Social Advertising on AllTrails will allow you to reach consumers in industries or verticals such as Mobile App Installs, Travel & Leisure.

They are headquartered at Palo Alto, CA, United States, and have 2 advertising & marketing contacts listed on Kochava. According to their Ads.txt, AllTrails inventory partners include: lijit.com, kargo.com, jadserve.postrelease.com, indexexchange.com, gumgum.com, google.com, freewheel.tv, emxdgt.com, districtm.io, criteo.com, contextweb.com, c.amazon-adsystem.com, bidtellect.com, appnexus.com, aolcloud.net, amazon-adsystem.com, advertising.com, adtech.com, 33across.com, sovrn.com, yldbt.com, www.yumenetworks.com, triplelift.com, tremorhub.com, teads.tv, taboola.com, t.brand-server.com, spotxchange.com, spotx.tv, sonobi.com, smaato.com, rubiconproject.com, rhythmone.com, revcontent.com, pubmatic.com, outbrain.com, openx.com, lkqd.net, lkqd.com.

AllTrails works with Advertising technology companies such as Chango, Videology, The Trade Desk, Neustar AdAdvisor, MBuy, DemDex, AOL-Time Warner Online Advertising, BlueKai, DoubleClick.Net, Atlas, AppNexus, Resonate Insights, Google Publisher Tag, Google Adsense, Openads/OpenX, Turn, Facebook Custom Audiences, Sharethrough, Ads.txt, Google Reseller, Sovrn Reseller, Lijit Reseller, Converstand Media Direct, AppNexus Reseller, PubMatic Reseller, LKQD Reseller, AOL Reseller, SmartAdServer Reseller, SpringServe Reseller, Fyber Reseller, PulsePoint Reseller, FreeWheel Reseller, Brightcom Direct, OpenX Reseller, ContextWeb Reseller, Synacor Reseller, 33 Across Reseller, DistrictM Reseller, Tremor Video Reseller, SpotXChange Reseller, AppNexus Direct, AOL Direct, RubiconProject Direct, AdFrontiers Direct, 33 Across Direct, Amazon Reseller, RubiconProject Reseller, Criteo Reseller, IndexExchange Reseller, Adform Reseller, OpenX Direct, RhythmOne Reseller, RhythmOne Direct, DistrictM Direct, Sonobi Direct, Sovrn Direct, Lijit Direct, GumGum Reseller, ContextWeb Direct, GumGum Direct, Amazon Direct, C1X Reseller, ShareThrough Direct, ORC International Reseller, Improve Digital Reseller, Outbrain Direct, Outbrain Reseller, Exponential Direct, AdYouLike Direct, AdYouLike Reseller, Carambola Direct, Beachfront Reseller, PubMatic Direct, StreamRail Reseller, SmartAdServer Direct, Tremor Video Direct, Comet Cox Media Direct, Converstand Media Reseller, Comet Cox Media Reseller, Sonobi Reseller, IndexExchange Direct, Google Direct, Beachfront Direct, Taboola Reseller, ORC International Direct, Criteo Direct, Smaato Reseller, SpringServe Direct, YieldBot Reseller, ShareThrough Reseller, Triple Lift Direct, Synacor Direct, BrightRoll Reseller, Nativo Direct, YieldBot Direct, Teads Direct, Kargo Direct, FreeWheel Direct, Taboola Direct, comScore Activation.
Powered by Kochava
Alternatives & Competitors
Recently Searched Pages
Recent AllTrails Tweets
Recent AllTrails Tweets
AllTrails Categories
Last Updated 4/16/24
AllTrails advertising reaches 11.4M visitors across desktop and mobile web, in countries such as United States, Canada, United Kingdom, Australia, Germany. Pricing models they offer are CPM on channels such as Display, Mobile, Email, Social Advertising on AllTrails will allow you to reach consumers in industries or verticals such as Mobile App Installs, Travel & Leisure.

They are headquartered at Palo Alto, CA, United States, and have 2 advertising & marketing contacts listed on Kochava. According to their Ads.txt, AllTrails inventory partners include: lijit.com, kargo.com, jadserve.postrelease.com, indexexchange.com, gumgum.com, google.com, freewheel.tv, emxdgt.com, districtm.io, criteo.com, contextweb.com, c.amazon-adsystem.com, bidtellect.com, appnexus.com, aolcloud.net, amazon-adsystem.com, advertising.com, adtech.com, 33across.com, sovrn.com, yldbt.com, www.yumenetworks.com, triplelift.com, tremorhub.com, teads.tv, taboola.com, t.brand-server.com, spotxchange.com, spotx.tv, sonobi.com, smaato.com, rubiconproject.com, rhythmone.com, revcontent.com, pubmatic.com, outbrain.com, openx.com, lkqd.net, lkqd.com.

AllTrails works with Advertising technology companies such as Chango, Videology, The Trade Desk, Neustar AdAdvisor, MBuy, DemDex, AOL-Time Warner Online Advertising, BlueKai, DoubleClick.Net, Atlas, AppNexus, Resonate Insights, Google Publisher Tag, Google Adsense, Openads/OpenX, Turn, Facebook Custom Audiences, Sharethrough, Ads.txt, Google Reseller, Sovrn Reseller, Lijit Reseller, Converstand Media Direct, AppNexus Reseller, PubMatic Reseller, LKQD Reseller, AOL Reseller, SmartAdServer Reseller, SpringServe Reseller, Fyber Reseller, PulsePoint Reseller, FreeWheel Reseller, Brightcom Direct, OpenX Reseller, ContextWeb Reseller, Synacor Reseller, 33 Across Reseller, DistrictM Reseller, Tremor Video Reseller, SpotXChange Reseller, AppNexus Direct, AOL Direct, RubiconProject Direct, AdFrontiers Direct, 33 Across Direct, Amazon Reseller, RubiconProject Reseller, Criteo Reseller, IndexExchange Reseller, Adform Reseller, OpenX Direct, RhythmOne Reseller, RhythmOne Direct, DistrictM Direct, Sonobi Direct, Sovrn Direct, Lijit Direct, GumGum Reseller, ContextWeb Direct, GumGum Direct, Amazon Direct, C1X Reseller, ShareThrough Direct, ORC International Reseller, Improve Digital Reseller, Outbrain Direct, Outbrain Reseller, Exponential Direct, AdYouLike Direct, AdYouLike Reseller, Carambola Direct, Beachfront Reseller, PubMatic Direct, StreamRail Reseller, SmartAdServer Direct, Tremor Video Direct, Comet Cox Media Direct, Converstand Media Reseller, Comet Cox Media Reseller, Sonobi Reseller, IndexExchange Direct, Google Direct, Beachfront Direct, Taboola Reseller, ORC International Direct, Criteo Direct, Smaato Reseller, SpringServe Direct, YieldBot Reseller, ShareThrough Reseller, Triple Lift Direct, Synacor Direct, BrightRoll Reseller, Nativo Direct, YieldBot Direct, Teads Direct, Kargo Direct, FreeWheel Direct, Taboola Direct, comScore Activation.