Publisher: Cavaliers 101 | 24/7 News Coverage of Cleveland CaValiers Basketball | Sports Media 101

The Cleveland Cavaliers entered the NBA as an expansion team for the 1970-71 season. The team name was decided by a naming contest with “Cavaliers” being the most popular among the other three choices: Jays, Foresters, and Presidents. The Cavs got off to a rough start, finishing at the bottom of the Central Division in their first four years in the league. Things finally turned around in 1975-76 when the team posted its first winning record at 49-33 and made its first playoff appearance. The Cavs went as far as the Eastern Conference Finals, but lost in six games to the Boston Celtics. Cleveland would go on to make the playoffs again in the following two years, but after that the Cavs would take a turn for the worse. The worst season occurred in 1981-82 when the team experienced four coaching changes and posted a 15-67 record, tied for the worst in franchise history with the 1970-71 Cavs. Cavaliers 101 is part of Sports Media 101. We have grown rapidly since its introduction in 2004. We have developed a crowd of loyal followers and users and continue to expand our niche market reach every day. We offer a variety of opportunities to advertisers and sponsors interested in reaching Cavaliers 101's audience, our verticals or the entirety of Sports Media 101. We would love to hear from you. Please contact us at advertise@cavaliers101.com. Please include your contact information, information about your product(s) and/or proposed campaign, and your budget. We will work with you to design the best campaign to help you reach your targets. If you would like more information about Cavaliers 101 please feel free to contact us with questions or to request additional info at info@cavaliers101.com