About

If you want to know what's happening in Dallas, keep your eye on the Observer. Over the past thirty-plus years, the Dallas Observer has grown from a small weekly to a major force in this city, where the paper is known for its hard-edged investigative stories about government, politics and business, as well as its pointed, provocative coverage of sports, music and the arts. In recent years, the Observer has collected numerous journalism awards, including the Missouri Lifestyle Journalism Award for general excellence, which lauded the paper for the compelling package it puts out each week. And Dallas readers agree: Every Wednesday, 50,000 copies land on newsstands around the city--and disappear within hours.

Capabilities
  • Desktop Display
    • Brand Integrations
      Yes No
    • Sponsored Posts
      Yes No
    • Native Ads
      Yes No
    • High-Impact (Takeovers, Billboards, Overlays, Sliders, Skins)
      Yes No
    • Rich Media (Expandable & Non-Expandable)
      Yes No
  • Desktop Video
    • In-Banner Video
      Yes No
    • Pre-Roll
      Yes No
    • Mid-Roll
      Yes No
    • Post-Roll
      Yes No
    • Video Companion Ad
      Yes No
    • Outstream Video
      Yes No
    • Custom Video Executions
      Yes No
  • Mobile Display
    Platform Supported:
    • Android
    • iOS
    • Mobile Web
    • Mobile Rich Media (Including Interstitials & Expandables)
      Yes No
    • Tablet Traffic
      Yes No
    • Native & Custom Mobile Executions
      Yes No
    • Requires SDK Integration
      Yes No
  • Social
  • Email
  • Desktop Display, Desktop Video, Mobile Display, Social, Email
  • CPM
  • Mobile App Publisher, Web Publisher
  • Headline:
    Dallas News and Events
  • Self / Managed Service:
    Managed Service
  • Industries
    Automotive, Education, Entertainment, Food & Beverage, Government & Politics, Healthcare
  • Key Differentiator
    Dallas Observer has become both the first and last stop of the day for anyone who wants to know what's going on in Dallas. Find out what opportunities are available on our multi-channel platforms for your brand.
  • Targeting

    (Display) Sections: Arts, Best Of, Calendar, Movies, Promotions, Music, Restaurants, Home, News. (Mobile) Mobile Site: News, Music, Blogs Films, Calendar, Arts, Restaurants, Slideshows

Site Traffic
  • 91718 Global Rank
  • 20784
    United States
  • 953 K Estimated Visits
Traffic Sources
  • Search
    68.29%
  • Direct
    15.87%
  • Social
    12.23%
  • Referrals
    2.82%
  • Mail
    0.79%
  • Display
    0.00%
Geography Breakdown
Powered by
Alexa Traffic Data
Global Rank 52,375
479
United States Rank 11,295
1,355
United States Page Views 78.5%
14.8%
Top Countries
Top Search Keywords
  • Dallas
Mobile App Data
MixRank is the most comprehensive database of mobile apps, developers, SDKs, technologies, services, and integrations. Learn more.
  • 10 K Downloads
  • 7 SDKs
  • 3.78 Avg. Rating
  • 31 Total reviews
  • App Url: https://play.google.com/store/apps/details?id=com.vvmedia.app.dal
  • App Support: http://www.dallasobserver.com
  • Genre: entertainment
  • Bundle ID: com.vvmedia.app.dal
  • App Size: 1.92 M
  • Version: 23
  • Release Date: May 8th, 2013
  • Update Date: April 4th, 2016

Description:

Dallas Observer's free app is Dallas' essential guide to Dallas news, music, restaurants and events. Our easy-to-use menu helps you decide what to see and where to eat, and lets you know what’s going on in Dallas daily.

App features include:

- Dallas Observer's award-winning events and concert calendar, searchable by date, artist, neighborhood, venue or genre.

- Access to Dallas Observer's daily blogs for up-to-the-minute news on Dallas politics, music, food and arts.

- Last night’s concert and nightlife reviews. See what you missed--and find out what you don’t want to miss tonight.

- Hundreds of event and concert listings every day, with Editors’ Picks of the best things going on in Dallas.

- Dallas' most comprehensive restaurant listings, searchable by cuisine type and neighborhood, with reviews by Dallas Observer's award-winning writers.

- Slideshows of Dallas nightlife, concerts and events from Dallas' best party photographers.

- Access to Voice Daily Deals for savings and great deals in Dallas.

Square
Square helps millions of sellers run their business-from secure credit card processing to point of sale solutions. Get paid faster with Square.
Urban Airship
We’ve built the smartest, most aware, precise, easy-to-use, scalable, secure and powerful push messaging platform on the planet. Our Push messaging platform leverages all that is unique about mobile as a channel, and that lights the spark to create meaningful and valuable mobile experiences. We help put your app in front of your users at the right time, and in the right place to drive usage and brand engagement.
ActionBarSherlock
Deprecated ActionBarSherlock is an extension of the support library designed to facilitate the use of the action bar design pattern across all versions of Android with a single API.
Android API
The Android platform provides a framework API that applications can use to interact with the underlying Android system. The framework API consists of: A core set of packages and classes. A set of permissions that applications can request, as well as permission enforcements included in the system
Facebook
The Facebook SDK for Android is the easiest way to integrate your Android app with Facebook's platform. The SDK provides support for Login with Facebook authentication, reading and writing to Facebook APIs and support for UI elements such as pickers and dialogs.
Google Analytics
The Google Analytics SDK for Android makes it easy for native Android developers to collect user engagement data from their applications. Developers can then use the Google Analytics reports to measure: The number of active users are using their applications. From where in the world the application is being used. Adoption and usage of specific features. Crashes and exceptions. In-app purchases and transactions. And many other useful metrics... The Google Analytics SDK also gives you the tools to monitor the success of mobile marketing campaigns. Connect user interactions with paid ads, Google Play downloads, and subsequent in-app usage and Ecommerce transactions. Google Analytics provides a powerful platform to measure and optimize all of your application marketing efforts.
Google Play Services
Google Play services powers a broad set of SDKs on Android to help you build your app, enhance privacy and security, engage users, and grow your business. These SDKs are unique in that they only require a thin client library to be included in your app, as shown in figure 1. At runtime, the client library communicates with the bulk of the SDK's implementation and footprint in Google Play services.
Data sourced from MixRank, the most comprehensive database of mobile apps, developers, SDKs, technologies, services, and integrations. Learn More.
Ad Intelligence
  • Native
    91.69%
  • Standard
    8.29%
  • Direct
    0.02%
Ads Seen Recently
4,369
Longest Running Ad
Dallas Observer
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Desktop
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other
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300x250
Dallas Observer
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Dallas Observer
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Dimensions
320x50
Dallas Observer
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Dallas Observer
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Dallas Observer
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Dallas Observer
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Dallas Observer
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Dallas Observer
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Ads.txt
Ad Exchange
Type
Publisher ID
Certification ID
rubiconproject.com
reseller
17960
0bfd66d529a55807
openx.com
reseller
538959099
6a698e2ec38604c6
appnexus.com
reseller
1908
f5ab79cb980f11d1
appnexus.com
reseller
1356
f5ab79cb980f11d1
appnexus.com
reseller
11924
f5ab79cb980f11d1
appnexus.com
reseller
9393
pubmatic.com
reseller
158355
5d62403b186f2ace
sovrn.com
reseller
260380
fafdf38b16bf6b2b
lijit.com
reseller
260380
fafdf38b16bf6b2b
indexexchange.com
reseller
191503
50b1c356f2c5c8fc
appnexus.com
reseller
11786
f5ab79cb980f11d1
Dallas Observer advertising reaches 953k visitors across desktop and mobile web, in countries such as United States, Canada, Germany, United Kingdom, India, Australia. Pricing models they offer are CPM on channels such as Display, Video, Mobile, Social, Email Advertising on Dallas Observer will allow you to reach consumers in industries or verticals such as Food & Beverage, Automotive, Education, Government & Politics, Entertainment, Healthcare; you can target them with parameters such as: (Display) Sections: Arts, Best Of, Calendar, Movies, Promotions, Music, Restaurants, Home, News. (Mobile) Mobile Site: News, Music, Blogs Films, Calendar, Arts, Restaurants, Slideshows.

They are headquartered at Dallas, TX, United States, and have 5 advertising & marketing contacts listed on Kochava. According to their Ads.txt, Dallas Observer inventory partners include: rubiconproject.com, openx.com, appnexus.com, pubmatic.com, sovrn.com, lijit.com, indexexchange.com, amxrtb.com, google.com, bizzclick.com, advertising.com, infolinks.com, contextweb.com, emxdgt.com, sonobi.com, video.unrulymedia.com, rhythmone.com, spotx.tv, spotxchange.com, avantisvideo.com, evergreenlift.com, lkqd.net, onetag.com, decenterads.com, supply.colossusssp.com, freewheel.tv, brightcom.com, triplelift.com, advangelists.com, adtech.com, nobid.io, yahoo.com, aps.amazon.com, 33across.com, mgid.com, synacor.com, engagebdr.com, my6sense.com, revcontent.com, 4dsply.com, districtm.io, nativo.com, loopme.com, ad.plus, adyoulike.com, smartadserver.com, adform.com, telaria.com, tremorhub.com, improvedigital.com, aol.com, conversantmedia.com, axonix.com, e-planning.net, nativeads.com, smrtb.com, playwire.com, richaudience.com, smartclip.net, gumgum.com, criteo.com, outbrain.com, adcolony.com, admixer.net, webeyemob.com, adingo.jp, ninthdecimal.com, smaato.com, adtiming.com, pubnative.net, admanmedia.com, media.net, vindicosuite.com, didna.io, vidazoo.com, bidtellect.com, aralego.com, themediagrid.com, beachfront.com, sharethrough.com, springserve.com, mobileadtrading.com, somoaudience.com, lkqd.com, fatchilli.media, pokkt.com, blis.com, bidmachine.io, coxmt.com, chocolateplatform.com, vdopia.com, playwire, yieldmo.com, xad.com, ad-generation.jp, connectad.io, cosmoshq.com, teads.tv, connatix.com, altitude-arena.com, pubnx.com, ucfunnel.com, videmob.com, yumenetworks.com, fyber.com, omnijay.com, ssp.ynxs.io, undertone.com.

Dallas Observer works with Advertising technology companies such as Rubicon Project, Mediaplex, Conversant, Adify, DoubleClick.Net, Turn, eXelate, BlueKai, Accuen, AppNexus, 247 Media, Open AdStream, Zedo, IndieClick, Facebook Custom Audiences, Dedicated Media, Facebook Exchange FBX, The Trade Desk, Neustar AdAdvisor, Aggregate Knowledge, Sharethrough, Google Adsense, Twitter Ads, Collective Media, Pubmatic, AudienceScience, SiteScout, AppNexus Segment Pixel, Advertising.com, Adap.TV, eyeReturn, Tapad, Simpli.fi, Rocket Fuel, Dstillery, Drawbridge, Eyeota, Videology, Yahoo Small Business, AOL-Time Warner Online Advertising, X Plus One, Improve Digital, AcuityAds, BlueKai DMP, Chango, AdGear, Connexity, Resonate Insights, Criteo, Integral Ad Science, Choice Stream, MyBuys MyAds, Media Innovation Group, Digilant, VINDICO, Korrelate, DemDex, Google Publisher Tag, Teads, AdSupply, Yieldmo, Flashtalking, DynAdmic, SpotXchange, Burst Media, Innovid, Openads/OpenX, Eye View Digital, RevContent, Centro, Adobe Audience Manager Sync, Yahoo Ad Sync, RadiumOne, GumGum, AdMatrix, Google Direct, ShareThrough Direct, ContextWeb Reseller, AppNexus Reseller, Ads.txt, Yieldmo Direct, RubiconProject Direct, Connatix Direct, Teads Direct, Switch Reseller, RubiconProject Reseller, GumGum Direct, 33 Across Reseller, Fyber Reseller, SmartAdServer Reseller, Amazon Reseller, OpenX Reseller, LKQD Reseller, Taboola Direct, SpotXChange Reseller, PubMatic Reseller, Criteo Reseller, FreeWheel Reseller, Sovrn Reseller, Exponential Reseller, Tremor Video Reseller, Improve Digital Reseller, Google Reseller, GumGum Reseller, ORC International Reseller, Sekindo Reseller, AOL Reseller, Lijit Reseller, Brightcom Reseller, SpringServe Reseller, BrightRoll Reseller, Cedato Reseller, ShareASale, Exponential Direct, SmartAdServer Direct, ContextWeb Direct, PubMatic Direct, OpenX Direct, Beachfront Reseller, Smaato Reseller, Synacor Reseller, Taboola Reseller, IndexExchange Reseller, IndexExchange Direct, GetIntent, ContextWeb, Falk Realtime, IponWeb BidSwitch, TripleLift, Index Exchange, SpringServe, Vidible, AppNexus Direct, Flxone, 161Media, Beeswax, Adition, Bidtellect, BidTheatre, Appier, Adhigh, Amazon Ad System, Amazon Associates, RUN Ads, Media.net, Magnetic, Tribal Fusion, StickyAds TV, JustPremium, Adform, Atlas, Comet Cox Media Reseller, SpringServe Direct, Prebid, Google Inteactive Media Ads, DoubleVerify, LKQD Direct, Improve Digital Direct, Beachfront Direct, SpotXChange Direct, LoopMe Direct, FreeWheel Direct, Tremor Video Direct, DistrictM Direct, AOL Direct, DistrictM Reseller, Kargo Reseller, RhythmOne Direct, SpotX, Google Adsense Asynchronous, Google AdSense Integrator, RhythmOne Reseller, Walmart, BidSwitch Reseller, Infolinks Direct, Revcontent Reseller, DeepIntent Reseller, Fatchilli Direct, AnyClip Reseller, Vidazoo Reseller, Inneractive Reseller, adtelligent Reseller, Optimatic Reseller, Bidtellect Reseller, Feature Forward Reseller, Media.net Reseller, Somoaudience Direct, Mobile Ad Trading Direct, Media.net Direct, Rock You Direct, SmartyAds Reseller, Brave Reseller, Somoaudience Reseller, Mobile Ad Trading Reseller, Undertone Direct, Admixer Direct, Sovrn Direct, Lijit Direct, Amazon Direct, Sonobi Direct, Adform Reseller, Synacor Direct, ucfunnel Reseller, ad.plus Direct, Converstand Media Direct, E-Planning Direct, Sonobi Reseller, Videmob Reseller, DistrictM, StackAdapt, Technorati Media, AdTheorent, Telaria Reseller, ClickCertain, Tappx Direct, GroundTruth Reseller, EMX, BidSwitch, MaxPoint Interactive, Vidazoo Direct, Loopme, bRealtime, Tru Optik, AdYouLike Reseller, LoopMe Reseller, Clicktripz, So-net Media, Freebit Admind, Admixer, Cinarra, Yahoo Reseller, Chocolate Direct, ORC International Direct, Smartclip Direct, Advangelists, Connectad Reseller, Taboola, Avocet, Blis, Native Ads Direct, 33 Across Direct, AdYouLike Direct, OnAudience, Connatix, OneTag Reseller, Rich Audience Reseller, Viralize Direct, Undertone Reseller, ad.plus Reseller, Telaria Direct, Yahoo Direct, Consumable Direct, Aniview Reseller, Aniview Direct, AvantisVideo Direct, OneTag Direct, Nativo Direct, Revcontent Direct, my6sense Reseller, MGID Direct, Adelphic, ZypMedia, Converstand Media Reseller, The MediaGrid Reseller, Genesis Media Reseller, Triple Lift Direct, YuMe Reseller, AdMan Direct, Cedato Direct, vidoomy Direct, Outbrain Reseller, Connatix Video Player, Smaato Direct, Header Tag by Index Exchange, Outbrain, fluct Direct, Brightcom Direct, Rich Audience Direct, Admixer Reseller, Commission Junction, Stroeer Direct, Lockerdome Direct, Stroeer Reseller, Teads Reseller, Nativo Reseller, Audigent, fluct Reseller, Chocolate Reseller, Triple Lift Reseller, Yieldmo Reseller, Backpage, comScore Activation, ShareThrough Reseller, AdMan Reseller, AWIN, Insticator Direct, Between Digital Reseller, The MediaGrid Direct, E-Planning Reseller.