About

Description

The Defender Media Group is Houston's Leading Black Information Source and is comprised of the Defender newspaper, Defender website (www.defendernetwork.com), and Defender social media. Serving Houston for over 80 years, the Defender has a competitive edge because of several distinctive qualities:

1) Community respect & editorial credibility: Original content generated by our award-winning journalists has resulted in the distinct honor of being the only Houston Black newspaper to receive three (3) A. Phillip Randolph Messenger Awards - equivalent to the Pulitzer of the Black Press of America.

2) Affluent and progressive audience: The caliber of our readers is a direct reflection of our content and our distribution attracting educated Black consumers with substantial buying power.

3) Market access & penetration: The Defender's unique distribution network of major grocery stores and churches offers access and convenience for African-American households in both the inner city and suburbs which is unduplicated by other publications.

See the difference....Read the difference.....This is why the Defender is the primary choice of Black Houstonians and major advertisers. Discover the Defender

Capabilities
  • Desktop Display
    • Brand Integrations
      Yes No
    • Sponsored Posts
      Yes No
    • Native Ads
      Yes No
    • High-Impact (Takeovers, Billboards, Overlays, Sliders, Skins)
      Yes No
    • Rich Media (Expandable & Non-Expandable)
      Yes No
  • Mobile Display
    • Mobile Rich Media (Including Interstitials & Expandables)
      Yes No
    • Tablet Traffic
      Yes No
    • Native & Custom Mobile Executions
      Yes No
    • Requires SDK Integration
      Yes No
  • Email
  • Social
  • Desktop Display, Mobile Display, Email, Social
  • CPM
  • Web Publisher
  • Headline:
    Publisher: Defender Network I Houston's Black Information Source
  • Key Differentiator
    Defender Network is committed to voice the concerns and issues that affect Houston's African-American community.
Site Traffic
  • 1862441 Global Rank
  • 442086
    United States
  • 63.3 K Estimated Visits
Traffic Sources
  • Search
    69.00%
  • Direct
    27.66%
  • Referrals
    2.59%
  • Social
    0.75%
  • Display
    0.00%
  • Mail
    0.00%
Powered by
Alexa Traffic Data
Global Rank 435,457
1,723
United States Rank 112,272
62,501
United States Page Views 83.7%
9.0%
Top Countries
Top Search Keywords
  • Memphis
Ads.txt
Ad Exchange
Type
Publisher ID
Certification ID
pubmatic.com
reseller
62483
pubmatic.com
reseller
156212
pubmatic.com
reseller
156700
pubmatic.com
reseller
137711
openx.com
reseller
538959099
openx.com
reseller
83499
openx.com
reseller
537120960
gumgum.com
reseller
11645
ffdef49475d318a9
lijit.com
reseller
255913
fafdf38b16bf6b2b
sovrn.com
reseller
255913
fafdf38b16bf6b2b
google.com
direct
pub-8324449698727465
f08c47fec0942fa0
Defender Network advertising reaches 63.3k visitors across desktop and mobile web, in countries such as . Pricing models they offer are CPM on channels such as Display, Mobile, Email, Social Advertising on Defender Network will allow you to reach consumers in industries or verticals such as .

They are headquartered at Houston, TX, United States, and have 1 advertising & marketing contacts listed on Kochava. According to their Ads.txt, Defender Network inventory partners include: pubmatic.com, openx.com, gumgum.com, lijit.com, sovrn.com, google.com.

Defender Network works with Advertising technology companies such as PointRoll, Videology, Chango, The Trade Desk, Turn, Google Publisher Tag, Resonate Insights, Dstillery, ADTECH, BlueKai, DemDex, Index Exchange, Optimax Media Delivery, Integral Ad Science, Adblade, AdSonar, Quigo, Accuen, Advertising.com, AOL-Time Warner Online Advertising, AppNexus, Yield Manager, Rubicon Project, AdMeld, Pubmatic, Atlas, Yahoo Publisher Network, Conversant, DoubleClick.Net, Amazon Associates, Commission Junction, Digilant, MyBuys, Facebook Exchange FBX, Brandscreen, ContextWeb, Adify, Neustar AdAdvisor, Openads/OpenX, X Plus One, SiteScout, Aggregate Knowledge, Rocket Fuel, AdGear, Connexity, SpotXchange, Google Adsense, Criteo, Eq Ads, Zenovia, Adap.TV, Experian, Mediaplex, eXelate, Evidon, Zedo, RadiumOne, Specific Media, Jumptap, Media Innovation Group, MBuy, 161Media, AcuityAds, IponWeb BidSwitch, AudienceScience, OneScreen, Yahoo Small Business, Proclivity, Simpli.fi, Drawbridge, Spongecell, Adconion, DoubleVerify, Tapad, AppNexus Segment Pixel, Amazon Ad System, Flashtalking, Brilig, MLN Advertising, LiveRail, Collective Media, Korrelate, MyBuys MyAds, DoubleClick Bid Manager, BlueKai DMP, Facebook Custom Audiences, StickyAds TV, VINDICO, Ads.txt, Sovrn Reseller, Lijit Reseller, GumGum Reseller, OpenX Reseller, PubMatic Reseller, Adbutler, Narrative, Burst Media, Taboola, Media.net, Eyeota, Avocet, GumGum, StackAdapt, Magnetic, Bidtellect, Yahoo Ad Sync, Tribal Fusion, RUN Ads, Datonics, eyeReturn, Bizo, Beeswax, Crosswise, GetIntent, Adhigh, CogoCast, Sojern, Undertone, Perfect Audience, YuMe, Eye View Digital, Admedo, BidTheatre, Adswizz, Performance Horizon, Sekindo, Marchex, Sonobi, Instinctive Ads, Weborama, SkimLinks, HookLogic, Nudge, adlucent, Nativo, Swoop, BDEX, Engage BDR, VideoAmp, Adition, Visible Measures, Meme Video, SpringServe, Choozle, Adobe Audience Manager Sync, Google AdSense Integrator, Google Adsense Asynchronous, Google Direct, Nativery, Less than 5 DIRECT Ads.txt, Google Reseller, Less than 5 Ads.txt, vi, comScore Activation.