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Good Housekeeping
Recipe Ideas, Product Reviews, Home Decor Inspiration, and Beauty Tips
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About

Welcome home! We're excited that you want to learn more about us. Good Housekeeping is an iconic brand with a pretty cool history. Get this: The very first print issue of GH came out in 1885. In it, the editor wrote that the brand's mission would be “about equal proportions of public duty and private interest." That still rings true today — with more than 1,200 editions under our belts, two decades of sharing daily tips and news online, and 134 years of testing behind every product we recommend!

Capabilities
  • Desktop Display
    • Brand Integrations
      Yes No
    • Sponsored Posts
      Yes No
    • Native Ads
      Yes No
    • High-Impact (Takeovers, Billboards, Overlays, Sliders, Skins)
      Yes No
    • Rich Media (Expandable & Non-Expandable)
      Yes No
  • Email
  • Mobile Display
    • Mobile Rich Media (Including Interstitials & Expandables)
      Yes No
    • Tablet Traffic
      Yes No
    • Native & Custom Mobile Executions
      Yes No
    • Requires SDK Integration
      Yes No
  • Social
  • Desktop Display, Email, Mobile Display, Social
  • CPM
  • Web Publisher
  • Headline:
    Recipe Ideas, Product Reviews, Home Decor Inspiration, and Beauty Tips
  • Self / Managed Service:
    Managed Service
  • Industries
    Entertainment, Food & Beverage, Health & Beauty, Travel & Leisure
  • Key Differentiator
    Hearst Digital Media is home to a powerful portfolio of brands, from iconic industry-leading fashion and lifestyle properties to some of the fastest-growing voices in food and commerce. Our success comes from a strong focus on the reader, a commitment to innovation within the evolving media landscape, and our collective ability to create invaluable connections between our audiences and advertising partners. Our next generation content marketing solutions tap the vast potential of data and help shape messaging to maximize ROI and drive commercial activity, making our content work even harder.
  • Owned / Operated Properties
    gooddhousekeepiing.com
Site Traffic
  • 1572 Global Rank
  • 567
    United States
  • 49.9 M Estimated Visits
Traffic Sources
  • Search
    87.04%
  • Direct
    9.20%
  • Referrals
    1.88%
  • Social
    1.54%
  • Mail
    0.22%
  • Display
    0.13%
Geography Breakdown
Powered by
Alexa Traffic Data
Global Rank 1,323
14
Links In Count 4,831
United States Rank 457
269
United States Page Views 46.1%
4.5%
Top Countries
Top Sites Linking In
Top Search Keywords
  • Home
  • Homemaking
Mobile App Data
MixRank is the most comprehensive database of mobile apps, developers, SDKs, technologies, services, and integrations. Learn more.
  • 8 SDKs
  • 7 Total reviews
  • App Url: https://itunes.apple.com/app/good-housekeeping/id459635083
  • App Support: http://www.goodhousekeeping.com/privacy-policy
  • Genre: Lifestyle
  • Bundle ID: com.hearst.ghk.antiagebeautyshop
  • App Size: 11.5 M
  • Version: 1.0.0
  • Release Date: October 7th, 2011
  • Update Date: October 8th, 2011

Description:

The secret to looking younger? It’s here, in Good Housekeeping’s newest iPhone app! This shopper brings you the latest in anti-aging skin and hair care, thanks to two years of research by scientists at the Good Housekeeping Research Institute. A team of editors and researchers rigorously tested 90 skin-care and 73 hair-care products, recruiting 1,300-plus volunteers and conducting more than 5,000 lab tests to find these top performers for you. They really deliver on their promise of a younger-looking you. Download the app today and shop on the spot—younger looking skin and hair are just a click away.

How it works:
• Browse 39 award-winning skin- and hair-care products, all tested and approved by editors and scientists at the Good Housekeeping Research Institute

• Zoom in and out on before and after shots to see the results you can get from skin-care products

• Personalize your results to address your own skin- and hair-care needs

• Share products with friends through Facebook, Twitter, and e-mail, and create your own list of favorites

• Find the skin- or hair-care product you want and link directly to the product page to buy it!

Sort by

customer z

Jan 12, 2012

Too many ads and poor navigation

Like others gave mentioned, the ads are too frequent to make this app useful. Navigation is also a big problem on the iPhone because the navigation arrows overlap the products. Many times I'm directed to a full product description instead of the next item.

bjw122

Dec 04, 2011

Too many ads

The ads pop up constantly as you're trying to browse. It's literally every few seconds. Too annoying to be useful. Bummer, because it's a great idea

cygnetwoods

Dec 02, 2011

Great for shopping trips!

So nice to have this at my fingertips.

CCMoon

Nov 27, 2011

Too Many Ads!! Ridiculous!

You are trying to scroll through it and it's just ad after ad and if you accidentally click on it (it covers the whole screen) you got on the web to another site... Can't even browse through it comfortably

Daisy1210

Nov 21, 2011

Too many ads.

The app itself is great information. But I can't imagine standing in the store searching for info and constantly having to close ads. Even just browsing at home is frustrating.

Heidi mom

Nov 13, 2011

Really helpful!!!

This app is helpful... Really wish it kept up to date each month when the review new products... I still have to write those down...
Show More
ASIHTTPRequest
ASIHTTPRequest is an easy to use wrapper around the CFNetwork API that makes some of the more tedious aspects of communicating with web servers easier. It is written in Objective-C and works in both Mac OS X and iPhone applications
Facebook
The iOS SDK provides Facebook Platform support for iOS apps
Flurry
Develops and markets a platform for analyzing consumer interactions with mobile applications, packages for marketers to advertise in-apps, as well as a service for applying monetization structures to mobile apps.
MGTwitterEngine
MGTwitterEngine is an Objective-C/Cocoa class which makes it easy to add Twitter integration to your own Cocoa apps.
OAuth
OAuth is an open standard for access delegation, commonly used as a way for Internet users to grant websites or applications access to their information on other websites but without giving them the passwords.
SBJson for Objective-C
SBJson (aka json-framework) JSON (JavaScript Object Notation) is a light-weight data interchange format that's easy to read and write for humans and computers alike. This library implements strict JSON parsing and generation in Objective-C.
TouchJSON
TouchJSON is an Objective-C based parser and generator for JSON encoded data. TouchJSON compiles for Mac OS X and iOS devices (currently iPhone, iPad and iPod Touch).
Twitter OAuth
OAuth allows an authorized Twitter developer app to access private account information or perform a Twitter action on behalf of a Twitter account.
Data sourced from MixRank, the most comprehensive database of mobile apps, developers, SDKs, technologies, services, and integrations. Learn More.
Ad Intelligence
  • Native
    11.49%
  • Standard
    88.41%
  • Direct
    0.10%
Ads Seen Recently
93,136
Latest Advertisers
Advertiser Ranking
Longest Running Ad
Good Housekeeping
Device
Desktop
Dimensions
other
Dates Active
Aug 08, 2018 to Aug 06, 2020
Good Housekeeping
Device
Mobile
Dimensions
other
Dates Active
Jul 16, 2020 to Jun 05, 2021
Good Housekeeping
Device
Mobile
Dimensions
other
Dates Active
Mar 04, 2021 to May 31, 2021
Good Housekeeping
Device
Mobile
Dimensions
other
Dates Active
Feb 06, 2021 to Feb 27, 2021
Good Housekeeping
Device
Mobile
Dimensions
other
Dates Active
Jan 21, 2021 to Feb 05, 2021
Good Housekeeping
Device
Mobile
Dimensions
other
Dates Active
Nov 14, 2020 to Jun 05, 2021
Good Housekeeping
Device
Desktop
Dimensions
other
Dates Active
Dec 13, 2020 to May 09, 2021
Good Housekeeping
Device
Desktop
Dimensions
other
Dates Active
Jan 30, 2021 to May 15, 2021
Good Housekeeping
Device
Desktop
Dimensions
other
Dates Active
Nov 01, 2020 to May 17, 2021
Good Housekeeping
Device
Mobile
Dimensions
other
Dates Active
Oct 26, 2020 to Feb 08, 2021
Good Housekeeping
Device
Desktop
Dimensions
other
Dates Active
Dec 19, 2020 to May 31, 2021
Ads.txt
Ad Exchange
Type
Publisher ID
Certification ID
yieldmo.com
direct
2002949167987197600
6a92c77cfc3d2258
yahoo.com
direct
55089
e1a5b5b6e3255540
video.unrulymedia.com
direct
4280027275
uliza.jp
direct
100048
triplelift.com
direct
8200-eb
6c33edb13117fd86
triplelift.com
direct
8199-eb
6c33edb13117fd86
triplelift.com
direct
8197-eb
6c33edb13117fd86
triplelift.com
direct
8198-eb
6c33edb13117fd86
triplelift.com
direct
4512-eb
6c33edb13117fd86
triplelift.com
direct
4684-eb
6c33edb13117fd86
triplelift.com
direct
4683-eb
6c33edb13117fd86
Good Housekeeping advertising reaches 49.9M visitors across desktop and mobile web, in countries such as United States, United Kingdom, Canada, Australia, India. Pricing models they offer are CPM on channels such as Display, Email, Mobile, Social Advertising on Good Housekeeping will allow you to reach consumers in industries or verticals such as Food & Beverage, Health & Beauty, Entertainment, Travel & Leisure.

They are headquartered at New York, NY, United States, and have 2 advertising & marketing contacts listed on Kochava. According to their Ads.txt, Good Housekeeping inventory partners include: yieldmo.com, yahoo.com, video.unrulymedia.com, uliza.jp, triplelift.com, plista.com, outbrain.com, openx.com, media.net, loopme.com, themediagrid.com, teads.tv, taboola.com, supply.colossusssp.com, sunmedia.tv, sonobi.com, smartclip.net, smaato.com, sharethrough.com, rubiconproject.com, richaudience.com, relaido.jp, pubmatic.com, popin.cc, liveintent.com, kargo.com, indexexchange.com, impact-ad.jp, improvedigital.com, gumgum.com, google.com, contextweb.com, appnexus.com, aps.amazon.com, adyoulike.com, advertising.com, adform.com, ad-generation.jp, aax.media, contact=adstxt@hearst.com.

Good Housekeeping works with Advertising technology companies such as LinkSmart, Simpli.fi, The Mandelbrot Project, RadiumOne, BounceX, Media.net, AdRoll, Brandscreen, DoubleVerify, eXelate, Google Publisher Tag, Facebook Exchange FBX, Bizo, Adap.TV, Google Ad Partner Services, AppNexus, Vizu, Flashtalking, AdMeld, Rubicon Project, Neustar AdAdvisor, Triggit, AOL-Time Warner Online Advertising, Google Adsense, Integral Ad Science, iCrossing, Pubmatic, Yield Manager, Openads/OpenX, Datonics, Yahoo Publisher Network, DoubleClick.Net, AudienceScience, YieldBot, Index Exchange, Zenovia, VigLink, BlueKai, Drawbridge, Media Innovation Group, CheckM8, DemDex, ADTECH, The Trade Desk, Turn, X Plus One, Evidon, Rocket Fuel, Dstillery, Advertising.com, MyBuys, Digilant, Twitter Ads, Chango, ContextWeb, Specific Media, Switch Ads, Aggregate Knowledge, Burst Media, SpotXchange, Criteo, Videology, Improve Digital, AdGear, RealVu, Mediaplex, SkimLinks, VINDICO, CDS Global, Sharethrough, IponWeb BidSwitch, Realtime Targeting, Facebook Custom Audiences, AcuityAds, Eq Ads, Connexity, MyBuys MyAds, TripleLift, BlueKai DMP, eyeReturn, Eyeota, BrightRoll, bRealtime, Magnetic, Tapad, IntentIQ, RhythmOne, DoubleClick Bid Manager, Taboola, Sovrn Direct, Amazon Direct, Google Direct, TrustX Reseller, Lijit Direct, LiveIntent Direct, Ads.txt, Yieldmo Direct, RubiconProject Direct, Teads Direct, Sovrn Reseller, RhythmOne Direct, SpotXChange Direct, OpenX Direct, Google Reseller, Kargo Direct, Facebook Direct, Triple Lift Direct, AppNexus Direct, Lijit Reseller, Hearst Magazines, Atlas, Research Now, Amazon Ad System, Beeswax, Marketing Sciences B2C, Amazon Associates, Prebid, Adobe Audience Manager Sync, Celtra, AppNexus Reseller, DistrictM Direct, ORC International Direct, Exponential Direct, Improve Digital Direct, IndexExchange Direct, IndexExchange Reseller, OpenX Reseller, Outbrain Direct, Outbrain Reseller, PubMatic Direct, SmartAdServer Reseller, Tremor Video Reseller, FreeWheel Direct, FreeWheel Reseller, RubiconProject Reseller, Yahoo Ad Sync, Tru Optik, 33 Across Direct, AdYouLike Direct, AdYouLike Reseller, Yahoo Small Business, LoopMe Direct, Innovid, SiteScout, Outbrain, Eye View Digital, Header Tag by Index Exchange, ContextWeb Direct, AOL Direct, Yieldmo, DynAdmic, Spongecell, Commission Junction, Converstand Media Direct, Criteo Publisher Marketplace, Sekindo, Google Inteactive Media Ads, Google AdSense Integrator, SpotXChange Reseller, fluct Direct, DAConsortium Direct, LKQD Direct, Media.net Direct, Smartclip Direct, Connatix Direct, Plista Direct, Adform, Outbrain Sponsored Content, Teads, Rich Audience Direct, Beachfront Direct, Telaria Direct, Tremor Video Direct, The MediaGrid Direct, Yahoo Direct, Taboola Direct, Amazon Native Shopping Ads, Adform Direct, Permutive, Sonobi Direct, ShareThrough Direct, Amazon Transparent Ad Marketplace, SunMedia Direct, GumGum Direct, Smaato Direct, Tacoda, Google Adsense for Search, comScore Activation, Revcontent Direct, AppNexus Segment Pixel, AdMan Direct, Carvana, Sonobi, DAConsortium Reseller, Media.net Reseller, PubMatic Reseller, Yahoo Reseller, App-Ads.txt, Conversant.
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Alternatives & Competitors
Recently Searched Pages
Recent Good Housekeeping Tweets
Recent Good Housekeeping Tweets
Recent Good Housekeeping Blog Posts
Good Housekeeping Categories
Last Updated 4/15/24
Good Housekeeping advertising reaches 49.9M visitors across desktop and mobile web, in countries such as United States, United Kingdom, Canada, Australia, India. Pricing models they offer are CPM on channels such as Display, Email, Mobile, Social Advertising on Good Housekeeping will allow you to reach consumers in industries or verticals such as Food & Beverage, Health & Beauty, Entertainment, Travel & Leisure.

They are headquartered at New York, NY, United States, and have 2 advertising & marketing contacts listed on Kochava. According to their Ads.txt, Good Housekeeping inventory partners include: yieldmo.com, yahoo.com, video.unrulymedia.com, uliza.jp, triplelift.com, plista.com, outbrain.com, openx.com, media.net, loopme.com, themediagrid.com, teads.tv, taboola.com, supply.colossusssp.com, sunmedia.tv, sonobi.com, smartclip.net, smaato.com, sharethrough.com, rubiconproject.com, richaudience.com, relaido.jp, pubmatic.com, popin.cc, liveintent.com, kargo.com, indexexchange.com, impact-ad.jp, improvedigital.com, gumgum.com, google.com, contextweb.com, appnexus.com, aps.amazon.com, adyoulike.com, advertising.com, adform.com, ad-generation.jp, aax.media, contact=adstxt@hearst.com.

Good Housekeeping works with Advertising technology companies such as LinkSmart, Simpli.fi, The Mandelbrot Project, RadiumOne, BounceX, Media.net, AdRoll, Brandscreen, DoubleVerify, eXelate, Google Publisher Tag, Facebook Exchange FBX, Bizo, Adap.TV, Google Ad Partner Services, AppNexus, Vizu, Flashtalking, AdMeld, Rubicon Project, Neustar AdAdvisor, Triggit, AOL-Time Warner Online Advertising, Google Adsense, Integral Ad Science, iCrossing, Pubmatic, Yield Manager, Openads/OpenX, Datonics, Yahoo Publisher Network, DoubleClick.Net, AudienceScience, YieldBot, Index Exchange, Zenovia, VigLink, BlueKai, Drawbridge, Media Innovation Group, CheckM8, DemDex, ADTECH, The Trade Desk, Turn, X Plus One, Evidon, Rocket Fuel, Dstillery, Advertising.com, MyBuys, Digilant, Twitter Ads, Chango, ContextWeb, Specific Media, Switch Ads, Aggregate Knowledge, Burst Media, SpotXchange, Criteo, Videology, Improve Digital, AdGear, RealVu, Mediaplex, SkimLinks, VINDICO, CDS Global, Sharethrough, IponWeb BidSwitch, Realtime Targeting, Facebook Custom Audiences, AcuityAds, Eq Ads, Connexity, MyBuys MyAds, TripleLift, BlueKai DMP, eyeReturn, Eyeota, BrightRoll, bRealtime, Magnetic, Tapad, IntentIQ, RhythmOne, DoubleClick Bid Manager, Taboola, Sovrn Direct, Amazon Direct, Google Direct, TrustX Reseller, Lijit Direct, LiveIntent Direct, Ads.txt, Yieldmo Direct, RubiconProject Direct, Teads Direct, Sovrn Reseller, RhythmOne Direct, SpotXChange Direct, OpenX Direct, Google Reseller, Kargo Direct, Facebook Direct, Triple Lift Direct, AppNexus Direct, Lijit Reseller, Hearst Magazines, Atlas, Research Now, Amazon Ad System, Beeswax, Marketing Sciences B2C, Amazon Associates, Prebid, Adobe Audience Manager Sync, Celtra, AppNexus Reseller, DistrictM Direct, ORC International Direct, Exponential Direct, Improve Digital Direct, IndexExchange Direct, IndexExchange Reseller, OpenX Reseller, Outbrain Direct, Outbrain Reseller, PubMatic Direct, SmartAdServer Reseller, Tremor Video Reseller, FreeWheel Direct, FreeWheel Reseller, RubiconProject Reseller, Yahoo Ad Sync, Tru Optik, 33 Across Direct, AdYouLike Direct, AdYouLike Reseller, Yahoo Small Business, LoopMe Direct, Innovid, SiteScout, Outbrain, Eye View Digital, Header Tag by Index Exchange, ContextWeb Direct, AOL Direct, Yieldmo, DynAdmic, Spongecell, Commission Junction, Converstand Media Direct, Criteo Publisher Marketplace, Sekindo, Google Inteactive Media Ads, Google AdSense Integrator, SpotXChange Reseller, fluct Direct, DAConsortium Direct, LKQD Direct, Media.net Direct, Smartclip Direct, Connatix Direct, Plista Direct, Adform, Outbrain Sponsored Content, Teads, Rich Audience Direct, Beachfront Direct, Telaria Direct, Tremor Video Direct, The MediaGrid Direct, Yahoo Direct, Taboola Direct, Amazon Native Shopping Ads, Adform Direct, Permutive, Sonobi Direct, ShareThrough Direct, Amazon Transparent Ad Marketplace, SunMedia Direct, GumGum Direct, Smaato Direct, Tacoda, Google Adsense for Search, comScore Activation, Revcontent Direct, AppNexus Segment Pixel, AdMan Direct, Carvana, Sonobi, DAConsortium Reseller, Media.net Reseller, PubMatic Reseller, Yahoo Reseller, App-Ads.txt, Conversant.