About

In an exceptionally competitive media landscape, the Boston Herald stands out for its influential political, business, sports and entertainment coverage. Our appeal is strong among readers of all stripes who appreciate the conviction of our editorial voice and the tenacity of our news gathering operation. Giving our readers a range of options for consuming news is a priority and every unique platform we produce – print, online, mobile, radio – fosters engagement and community.

Powered by a multimedia newsroom and with a variety of platforms that provide folks with up-to-the-minute news and commentary, consumers trust the Boston Herald brand to give them smart, straightforward content, when and however they want it.

Capabilities
  • Desktop Display
    • Brand Integrations
      Yes No
    • Sponsored Posts
      Yes No
    • Native Ads
      Yes No
    • High-Impact (Takeovers, Billboards, Overlays, Sliders, Skins)
      Yes No
    • Rich Media (Expandable & Non-Expandable)
      Yes No
  • Desktop Video
    • In-Banner Video
      Yes No
    • Pre-Roll
      Yes No
    • Mid-Roll
      Yes No
    • Post-Roll
      Yes No
    • Video Companion Ad
      Yes No
    • Outstream Video
      Yes No
    • Custom Video Executions
      Yes No
  • Mobile Display
    Platform Supported:
    • Android
    • iOS
    • Mobile Web
    • Mobile Rich Media (Including Interstitials & Expandables)
      Yes No
    • Tablet Traffic
      Yes No
    • Native & Custom Mobile Executions
      Yes No
    • Requires SDK Integration
      Yes No
  • Social
  • Email
  • Industries
    Automotive, Entertainment, Financial Services, Food & Beverage, Health & Beauty, Retail, Sports, Technology, Travel & Leisure
  • Owned / Operated Properties
    heraldinteractive.com
  • Targeting

    (Display) Geographic, Demographic, Behavioral, Contextual. Sections: Home, News & Opinion, Inside Track, Sports, Blogs, Entertainment, Photos & Videos, Business, Obituaries, Classifieds, Features. (Email) Demographic, Geographic, Gender, Age, Income, Homeowner, Home Value, Marital Status, Presence of Children, Education, Occupation, Travel Enthusiast, Sports Interests, Pet Owners, Automotive, Recreation & Hobbies, Ethnicity, Religion, Political, Music Preferences, Online Activities.

  • Approved 3rd Party Ad Serving / Rich Media Vendors
    Sizmek - http://www.sizmek.com
Site Traffic
  • 25063966 Global Rank
  • 5841537
    Canada
  • 196 Estimated Visits
Traffic Sources
  • Direct
    100.00%
  • Display
    0.00%
  • Mail
    0.00%
  • Referrals
    0.00%
  • Search
    0.00%
  • Social
    0.00%
Powered by
Alexa Traffic Data
Global Rank 16,715
210
United States Rank 2,844
576
United States Page Views 91.8%
1.2%
Top Countries
Top Search Keywords
  • Opportunities
  • Partners Programs
  • Amazon Associates Program
Mobile App Data
MixRank is the most comprehensive database of mobile apps, developers, SDKs, technologies, services, and integrations. Learn more.
  • 50 K Downloads
  • 10 SDKs
  • 2.84 Avg. Rating
  • 402 Total reviews
  • App Url: https://play.google.com/store/apps/details?id=com.doapps.android.mln.MLN_42b39fdb198522d2bfc6b1f64cd98365
  • App Support: https://www.bostonherald.com
  • Genre: news_and_magazines
  • Bundle ID: com.doapps.android.mln.MLN_42b39fdb198522d2bfc6b1f64cd98365
  • App Size: 37.3 M
  • Version: 4908017
  • Release Date: October 22nd, 2010
  • Update Date: April 2nd, 2021

Description:

The new Boston Herald app is here! We’ve kept everything you loved about the old app and have added some great new features.

Whether it's local politics, the latest from Howie Carr and our other columnists, Boston Herald Radio, severe weather alerts, breaking news, sports updates or entertainment coverage, this app keeps you in-the-know while you're on-the-go.

Among the new features: personalized push notifications, faster loading photos and videos, and comprehensive local weather.

Firebase
Firebase is a platform developed by Google for creating mobile and web applications
Google Sign-In SDK
Google Sign-In is a secure authentication system that reduces the burden of login for your users, by enabling them to sign in with their Google Account—the same account they already use with Gmail, Play, Google+, and other Google services. Google Sign-In is also your gateway to connecting with Google’s users and services in a secure manner. You can give your users the opportunity to pay with Google Pay, share with their Google-wide contacts, save a file to Drive, add an event to Calendar, and more. Integrate Google’s user-centric APIs and services inside your app to help your users take action and convert.
Google Search
Search the world's information, including webpages, images, videos and more. Google has many special features to help you find exactly what you're looking. Google Search, or simply Google, is a web search engine developed by Google LLC. It is the most used search engine on the World Wide Web across all platforms, with 92.16% market share as of December 2020
DoubleClick
DoubleClick Digital Marketing (DDM) is an integrated ad technology platform that enables advertisers to more effectively create, manage and grow high-impact digital marketing campaigns. DDM brings together world-class solutions to help buyers run holistic programs across multiple channels.
Google Authorization
Google Play services offers a standard authorization flow for all Google APIs and all components of Google Play services. In addition, you can leverage the authorization portion of the Google Play services SDK to gain authorization to services that are not yet supported in the Google Play services platform by using the access token to manually make API requests or using a client library provided by the service provider.
Google Play Game Services
Make your games social with Google Play game services. Add achievements, leaderboards, real-time multiplayer, and other popular features using the Google Play game services SDK. Let players sign in using their Google+ identities and share their gaming experience with friends. Visit developers.google.com/games/services for more information about integrating game services into your app.
Google Play Services
Google Play services powers a broad set of SDKs on Android to help you build your app, enhance privacy and security, engage users, and grow your business. These SDKs are unique in that they only require a thin client library to be included in your app, as shown in figure 1. At runtime, the client library communicates with the bulk of the SDK's implementation and footprint in Google Play services.
AdMob Mediation
AdMob Mediation is a feature that lets you serve ads to your apps from multiple sources, including the AdMob Network, third-party ad networks, and AdMob campaigns. ... This guide is your one-stop shop for integrating mediation into your AdMob app.
Android API
The Android platform provides a framework API that applications can use to interact with the underlying Android system. The framework API consists of: A core set of packages and classes. A set of permissions that applications can request, as well as permission enforcements included in the system
Google Mobile Ads
Ad Manager uses the Google Mobile Ads SDK which helps app developers gain insights about their users and maximize ad revenue. To do so, the default integration of the Mobile Ads SDK collects information such as device information. iOS setup Android setup.
Data sourced from MixRank, the most comprehensive database of mobile apps, developers, SDKs, technologies, services, and integrations. Learn More.
Ad Intelligence
  • Native
    58.24%
  • Standard
    41.61%
  • Direct
    0.14%
Ads Seen Recently
24,660
Longest Running Ad
Herald Media :: Boston Herald
Device
Desktop
Dimensions
other
Herald Media :: Boston Herald
Device
Mobile
Dimensions
320x50
Herald Media :: Boston Herald
Device
Desktop
Dimensions
728x90
Herald Media :: Boston Herald
Device
Mobile
Dimensions
300x250
Herald Media :: Boston Herald
Device
Desktop
Dimensions
300x600
Herald Media :: Boston Herald
Device
Desktop
Dimensions
728x90
Herald Media :: Boston Herald
Device
Desktop
Dimensions
other
Herald Media :: Boston Herald
Device
Mobile
Dimensions
none
Herald Media :: Boston Herald
Device
Desktop
Dimensions
other
Herald Media :: Boston Herald
Device
Desktop
Dimensions
other
Herald Media :: Boston Herald
Device
Mobile
Dimensions
other
Ads.txt
Ad Exchange
Type
Publisher ID
Certification ID
liveintent.com
direct
60363
liveintent.com
direct
61586
liveintent.com
direct
61171
liveintent.com
direct
61170
liveintent.com
direct
61585
liveintent.com
direct
61584
liveintent.com
direct
62412
liveintent.com
direct
60361
liveintent.com
direct
61583
liveintent.com
direct
61582
liveintent.com
direct
61981
Herald Media / Boston Herald advertising reaches 2.08M visitors across desktop and mobile web, in countries such as United States, Canada, United Kingdom, Germany, Australia. Pricing models they offer are CPM on channels such as Display, Video, Mobile, Social, Email Advertising on Herald Media / Boston Herald will allow you to reach consumers in industries or verticals such as Financial Services, Sports, Food & Beverage, Travel & Leisure, Retail, Entertainment, Health & Beauty, Technology, Automotive; you can target them with parameters such as: (Display) Geographic, Demographic, Behavioral, Contextual. Sections: Home, News & Opinion, Inside Track, Sports, Blogs, Entertainment, Photos & Videos, Business, Obituaries, Classifieds, Features. (Email) Demographic, Geographic, Gender, Age, Income, Homeowner, Home Value, Marital Status, Presence of Children, Education, Occupation, Travel Enthusiast, Sports Interests, Pet Owners, Automotive, Recreation & Hobbies, Ethnicity, Religion, Political, Music Preferences, Online Activities..

They are headquartered at Boston, MA, United States, and have 12 advertising & marketing contacts listed on Kochava. According to their Ads.txt, Herald Media / Boston Herald inventory partners include: liveintent.com, admanmedia.com, axonix.com, adyoulike.com, pubnative.net, smaato.com, rhythmone.com, xad.com, loopme.com, districtm.io, appnexus.com, openx.com, rubiconproject.com, pubmatic.com, contextweb.com, smartadserver.com, badiversitynetwork.com, google.com, emxdgt.com, indexexchange.com, advangelists.com, adtech.com, 33across.com, sonobi.com, gumgum.com, lijit.com, sovrn.com, yieldlift.com, yahoo.com, advertising.com, spotx.tv, spotxchange.com, sharethrough.com, media.net, video.unrulymedia.com, yieldmo.com, tremorhub.com, telaria.com, aps.amazon.com, tribalfusion.com, exponential.com, aolcloud.net, subdomain=games.denverpost.com, undertone.com, chocolateplatform.com, vdopia.com, improvedigital.com, cedato.com, onetag.com, decenterads.com, revcontent.com, nobid.io, themediagrid.com, saambaa.com, saambaa, behave.com, lkqd.net, consumable.com, freewheel.tv, triplelift.com, wowyow.com, synacor.com, lockerdome.com, adtelligent.com, spot.im, spotim.market, connatix.com, vhbx.co, springserve.com, vindicosuite.com, nativo.com, lkqd.com, outbrain.com, subdomain=v5.comicskingdom.net, teads.tv, amazon-adsystem.com, kargo.com, beachfront.com, aol.com, subdomain=obituaries.tbrnews.com, subdomain=obituaries.gazettes.com, subdomain=obituaries.advocate-news.com, subdomain=obits.ocregister.com, subdomain=obituaries.mendocinobeacon.com, criteo.com, taboola.com, bidtellect.com, vidazoo.com.

Herald Media / Boston Herald works with Advertising technology companies such as Conversant, Korrelate, AdZerk, Adobe Auditude, Adconion, Google Publisher Tag, Aggregate Knowledge, AdGear, Connexity, Atlas, Rocket Fuel, Resonate Insights, Perform Group, Google Adsense, Brandscreen, Advertising.com, Upfront Digital Media, Chango, ContextWeb, Specific Media, DoubleVerify, Integral Ad Science, Undertone, Evidon, Neustar AdAdvisor, Zedo, Bizo, Audiotude, 247 Media, Adify, DoubleClick.Net, Turn, BlueKai, eXelate, Accuen, AppNexus, Index Exchange, Experian, The Trade Desk, Criteo, Dstillery, Pubmatic, Open AdStream, CheckM8, Digilant, Spongecell, MyBuys, Facebook Exchange FBX, Openads/OpenX, X Plus One, Rubicon Project, AudienceScience, AdPredictive, SiteScout, SpotXchange, LucidMedia, Videology, Simpli.fi, DemDex, Eq Ads, Zenovia, Adap.TV, Media Innovation Group, Real Media Group, Collective Media, PointRoll, Commission Junction, Yield Manager, Burst Media, ADTECH, Yahoo Genome, LiveRail, RadiumOne, Brilig, SkimLinks, Jumptap, Improve Digital, Mediaplex, PulsePoint, AOL-Time Warner Online Advertising, Proclivity, IponWeb BidSwitch, AcuityAds, Segmint, Eyeota, Tapad, AdBlade Embed, Adblade, Yahoo Small Business, MLN Advertising, 161Media, NetSeer, Drawbridge, Tribal Fusion, Exponential, Twitter Ads, Datonics, comScore adXpose, Ohana, AppNexus Segment Pixel, Flashtalking, Switch Ads, eyeReturn, Quigo, AdSonar, CPX Interactive, Clickbooth, Optimax Media Delivery, Google AdSense Custom Search Ads, MyBuys MyAds, DoubleClick Bid Manager, Magnetic, BlueKai DMP, mediaFORGE, RhythmOne, GumGum, Teads, Crosswise, Semasio, Clickagy, Nativo, Sonobi, Yieldmo, Monarch Ads, SNT Media, Connatix, Polymorph, Arrivalist, Right Media, Technorati Media, Criteo Publisher Marketplace, AdRoll, Eye View Digital, Adobe Audience Manager Sync, Yahoo Ad Sync, Adhigh, Adform, LowerMyBills, Outbrain, Amazon Ad System, Amazon Associates, Google Adsense Asynchronous, MthSense, Link Share, OnAudience, Google Inteactive Media Ads, BidTheatre, Amazon Direct, Amazon Reseller, Google Direct, Bidfluence Reseller, OpenX Reseller, ContextWeb Reseller, AppNexus Reseller, Ads.txt, Nativo Direct, RubiconProject Direct, Connatix Direct, SpotXChange Reseller, PubMatic Reseller, Sovrn Reseller, Tremor Video Reseller, OpenX Direct, Sonobi Reseller, DistrictM Direct, Google Reseller, RubiconProject Reseller, ORC International Reseller, AppNexus Direct, AOL Reseller, Synacor Reseller, DistrictM Reseller, 33 Across Reseller, Nativo Reseller, Carambola Reseller, Outbrain Reseller, SmartAdServer Reseller, SpringServe Reseller, LKQD Reseller, Adform Reseller, Beachfront Reseller, Converstand Media Reseller, Criteo Reseller, BrightRoll Reseller, FreeWheel Reseller, RhythmOne Reseller, AdYouLike Reseller, Lijit Reseller, NewsMax Feed Network, Spoutable Reseller, ShareThrough Reseller, PubMatic Direct, Spoutable Direct, Smaato Reseller, 33 Across Direct, Improve Digital Reseller, Triple Lift Reseller, Sovrn Direct, Lijit Direct, RhythmOne Direct, GumGum Reseller, Comet Cox Media Reseller, Converstand Media Direct, Fyber Reseller, Outbrain Direct, C1X Reseller, IndexExchange Reseller, BlockAdBlock, Exponential Direct, IndexExchange Direct, GetIntent, ContextWeb Direct, Brightcom Direct, ORC International Direct, Synacor Direct, Teads Direct, Triple Lift Direct, SpotX, Sekindo Direct, Kargo Reseller, Connatix Reseller, AOL Direct, StackAdapt, Fyber Direct, Yieldmo Direct, LiveIntent Direct, Comet Cox Media Direct, Walmart, SpringServe, Forensiq, Clickonometrics, StickyAds TV, TripleLift, Underdog Media, Taboola, RevContent, RUN Ads, VideoAmp, BrightRoll, Taboola Reseller, FreeWheel Direct, Vidible, VINDICO, Header Tag by Index Exchange, Google AdSense Integrator, Teads Reseller, eBay Partner Network, AdYouLike Direct, ShareThrough Direct, GumGum Direct, Taboola Direct, Facebook Custom Audiences, EMX, Sourcepoint, Avocet, PilotX Direct, Undertone Direct, adiply Direct, Nexstar Digital Direct, Yieldlab Reseller, Native Ads Reseller, Media.net Direct, Vhbx Reseller, PilotX Reseller, Rock You Reseller, Lockerdome Direct, Polymorph Direct, TIM Media Direct, MemeVideo Direct, Insticator Direct, Mobile Ad Trading Reseller, Somoaudience Reseller, ucfunnel Reseller, Undertone Reseller, Criteo Direct, SpringServe Direct, DistrictM, Bidtellect Reseller, Narrative, Bidtellect, MicroAd, Blis, AdMatrix, adtelligent Reseller, Geniee, Media.net, Beeswax, AdTheorent, DynAdmic, Media.net Reseller, Adelphic, OneTag, ResponsiveAds, Telaria Reseller, Kargo, Freebit Admind, So-net Media, Cinarra, PLAYGROUND XYZ, AdStanding, MaxPoint Interactive, CogoCast, Beachfront Direct, Kargo Direct, Sonobi Direct, RealVu, SmartAdServer Direct, Admixer, Innovid, Google Remarketing, Vidazoo Reseller, Brightcom Reseller, Advangelists, Chocolate Direct, Consumable Direct, Yieldmo Reseller, Chocolate Reseller, Yahoo Reseller, Yahoo Direct, SpotXChange Direct, Telaria Direct, Tremor Video Direct, BannerFlow, Consumable, IAB Tech Lab, IntentIQ, LKQD Direct, AdMan Reseller, Aniview Reseller, AvantisVideo Reseller, Cedato Direct, Improve Digital Direct, ZypMedia, BidSwitch, Appier, bRealtime, OneTag Direct, Revcontent Direct, The MediaGrid Direct, Amazon Transparent Ad Marketplace, saambaa Direct, OneTag Reseller, Prebid, LoopMe Reseller, fluct Direct, AdMan Direct, comScore Activation, FLoC, fluct Reseller, App-Ads.txt, LiveIntent, Google Floodlight Counter, Rich Audience Reseller, Zeus Technology, The MediaGrid Reseller, Viafoura, vi, Consent Management Platform API v 2.0, Mobfox Reseller, Revcontent Reseller, Adform Direct, Rich Audience Direct, SunMedia Direct, Triton Digital Direct, vidoomy Reseller.