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Maxifier (acquired by Cxense)
Personalization, Conversion Rate Optimization, Individual Experiences
CPA, CPM
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About

Maxifier has been acquired by Cxense (www.cxense.com).

Maxifier, a Cxense company, delivers total performance optimization to enable premium publishers and media companies to unlock and maximize the value of their inventory. Supporting a publisher’s premium inventory and the buy-side, Maxifier’s ADMAX technology suite helps increase advertising effectiveness by improving campaign and inventory performance to drive higher yields and deliver optimum revenues and margins.

ADMAX encompasses advanced ad optimization and inventory management, coupled with a business intelligence engine, all delivered on a single interface. From measuring and optimizing campaign performances, developing new advertising packages and increasing sales and profitability, Maxifier delivers benefits to both the commercial and ad operations teams. With offices in the US, UK, Japan and Russia, Maxifier analyses 385 billion impressions annually to optimize over 44,000 campaigns for leading publishers and media companies including Forbes, The Guardian, Bauer Media and Xaxis

Capabilities
  • Desktop Display
    • Brand Integrations
      Yes No
    • Sponsored Posts
      Yes No
    • Native Ads
      Yes No
    • High-Impact (Takeovers, Billboards, Overlays, Sliders, Skins)
      Yes No
    • Rich Media (Expandable & Non-Expandable)
      Yes No
  • Desktop Video
    • In-Banner Video
      Yes No
    • Pre-Roll
      Yes No
    • Mid-Roll
      Yes No
    • Post-Roll
      Yes No
    • Video Companion Ad
      Yes No
    • Outstream Video
      Yes No
    • Custom Video Executions
      Yes No
  • Social
  • Desktop Display, Desktop Video, Social
  • CPA, CPM
  • Ad Network
  • Headline:
    Personalization, Conversion Rate Optimization, Individual Experiences
  • Key Differentiator
    Take control of advertising campaign delivery and optimization Unlock the value of your premium inventory, maximize performance, grow your digital revenue Make sense of large, complex data sets in order to optimize advertising results. Inputs include: ad server data, viewability reports, audience segment data and other actionable data. Outputs include: insights, actionable recommendations and automated optimization that increase campaign delivery and performance. Focus on optimizing premium inventory. Predict the performance of campaigns and fix problems quickly. Optimize campaign performance with auto-generated recommendations. Simulate the impact any campaign change will have before implementing it. Act quickly by applying changes directly to the ad server. Deliver programmatically by automating optimization.
Site Traffic
  • 7174685 Global Rank
  • 508496
    Russia
  • 1.88 K Estimated Visits
Traffic Sources
  • Direct
    97.12%
  • Search
    2.16%
  • Social
    0.72%
  • Display
    0.00%
  • Mail
    0.00%
  • Referrals
    0.00%
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Alexa Traffic Data
Global Rank 1,673,428
375,485
Links In Count 44
United States Rank 59,345
112,375
United States Page Views 85.5%
10.0%
Top Countries
Top Sites Linking In
Top Search Keywords
  • Lawyers and Law Firms
  • Business and Corporate Law
Maxifier advertising reaches 1.88k visitors across desktop and mobile web, in countries such as . Pricing models they offer are CPA, CPM on channels such as Display, Video, Social Advertising on Maxifier will allow you to reach consumers in industries or verticals such as .

They are headquartered at New York, NY, United States, and have 4 advertising & marketing contacts listed on Kochava.

Maxifier works with Advertising technology companies such as Neustar AdAdvisor, Dstillery, Aggregate Knowledge, Tapad, AOL-Time Warner Online Advertising, Pubmatic, cXense, Crosswise, Rocket Fuel, BlueKai DMP, BlueKai, Drawbridge, 161Media, DoubleClick.Net, Twitter Ads, AppNexus, Simpli.fi, Google Remarketing.
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Last Updated 4/15/24
Maxifier advertising reaches 1.88k visitors across desktop and mobile web, in countries such as . Pricing models they offer are CPA, CPM on channels such as Display, Video, Social Advertising on Maxifier will allow you to reach consumers in industries or verticals such as .

They are headquartered at New York, NY, United States, and have 4 advertising & marketing contacts listed on Kochava.

Maxifier works with Advertising technology companies such as Neustar AdAdvisor, Dstillery, Aggregate Knowledge, Tapad, AOL-Time Warner Online Advertising, Pubmatic, cXense, Crosswise, Rocket Fuel, BlueKai DMP, BlueKai, Drawbridge, 161Media, DoubleClick.Net, Twitter Ads, AppNexus, Simpli.fi, Google Remarketing.