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Test.ical.ly
Publisher: getting the web by the balls | test.ical.ly
CPM
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Capabilities
  • Desktop Display
    • Brand Integrations
      Yes No
    • Sponsored Posts
      Yes No
    • Native Ads
      Yes No
    • High-Impact (Takeovers, Billboards, Overlays, Sliders, Skins)
      Yes No
    • Rich Media (Expandable & Non-Expandable)
      Yes No
  • Mobile Display
    • Mobile Rich Media (Including Interstitials & Expandables)
      Yes No
    • Tablet Traffic
      Yes No
    • Native & Custom Mobile Executions
      Yes No
    • Requires SDK Integration
      Yes No
  • Email
  • Social
  • Desktop Display, Mobile Display, Email, Social
  • CPM
  • Web Publisher
  • Headline:
    Publisher: getting the web by the balls | test.ical.ly
  • Key Differentiator
    Yesterday a colleague of mine told me a story how he explained the advertising business model to an editorial team with an analogy. It didn’t go well.. As analogies go they’re flawed and never fit a hundred per cent but this one I think was quite accurate. He told the editorial team of a magazine website that the advertising business on a content website was similar to a restaurant. The editorial team were the chefs in the kitchen preparing the meals. The advertising partners are an old fashioned couple where he has the money as he represents the advertiser but she decides where they spend it as she represents his advertising agency. The marketeers (like himself) are the waiters going back and forth between the couple and the kitchen to present the coules wishes. The chefs then prepare the meals that is asked of them of course within reason. They won’t do a burger with chips or Sushi when they specialize in french cuisine. The editorial team wasn’t happy with it. In fact they were outraged as this story compromised their work ethics. Still I thing this analogy fits pretty well. The brutal truth within it however wasn’t mentioned by either the marketeers nor the editors. The website visitor is the meal
Site Traffic
  • 36878495 Global Rank
  • 643
    Russia
  • 79 Estimated Visits
Traffic Sources
  • Direct
    100.00%
  • Mail
    0.00%
  • Search
    0.00%
  • Social
    0.00%
  • Display
    0.00%
  • Referrals
    0.00%
Powered by
Alexa Traffic Data
Global Rank 1,781,589
3,630
Links In Count 8
United States Rank 272,218
475
United States Page Views 100.0%
17.2%
Top Countries
Top Sites Linking In
Top Search Keywords
  • Elko
Test.ical.ly advertising reaches 79 visitors across desktop and mobile web, in countries such as . Pricing models they offer are CPM on channels such as Display, Mobile, Email, Social Advertising on Test.ical.ly will allow you to reach consumers in industries or verticals such as .

They have advertising & marketing contacts listed on Kochava.

Test.ical.ly works with Advertising technology companies such as Atlas, Evidon, Accuen, AppNexus, Turn, DoubleClick.Net, Pubmatic, AdMeld, Yield Manager, Rubicon Project, Openads/OpenX, Adify, ContextWeb, SpotXchange, Adap.TV, Index Exchange, BlueKai, Yahoo Publisher Network, Technorati Media, Brandscreen, Rocket Fuel, Dstillery, Simpli.fi, Chango, Neustar AdAdvisor, Google Adsense, Facebook Exchange FBX, Specific Media, NetSeer, The Trade Desk, X Plus One, AudienceScience, Adform, SiteScout, Aggregate Knowledge, Criteo, Videology, Advertising.com, DemDex, IponWeb BidSwitch, Experian, Media Innovation Group, BrightRoll, Digilant, Flashtalking, MLN Advertising, eXelate, RadiumOne, Twitter Ads, iCrossing, Yahoo Small Business, VINDICO, Collective Media, Connexity, Resonate Insights, Tapad, Jumptap, AOL-Time Warner Online Advertising, AcuityAds, Eq Ads, Bizo, Drawbridge, Brilig, bRealtime, AdExcite, Proclivity, SkimLinks, Improve Digital, Choice Stream, Datonics, DoubleVerify, Adconion, CPX Interactive, Zedo, Deli Ads, Ozone Media, ADTECH, MyBuys, Ohana, Switch Ads, AdPredictive, AdGear, Burst Media, AppNexus Segment Pixel, Upfront Digital Media, Zenovia, Google Publisher Tag, AppNexus Ad Tag, Integral Ad Science, CPMStar, Sovrn, LiveRail, eyeReturn, Metrigo, Zodiak Active, Sonobi.
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Last Updated 4/16/24
Test.ical.ly advertising reaches 79 visitors across desktop and mobile web, in countries such as . Pricing models they offer are CPM on channels such as Display, Mobile, Email, Social Advertising on Test.ical.ly will allow you to reach consumers in industries or verticals such as .

They have advertising & marketing contacts listed on Kochava.

Test.ical.ly works with Advertising technology companies such as Atlas, Evidon, Accuen, AppNexus, Turn, DoubleClick.Net, Pubmatic, AdMeld, Yield Manager, Rubicon Project, Openads/OpenX, Adify, ContextWeb, SpotXchange, Adap.TV, Index Exchange, BlueKai, Yahoo Publisher Network, Technorati Media, Brandscreen, Rocket Fuel, Dstillery, Simpli.fi, Chango, Neustar AdAdvisor, Google Adsense, Facebook Exchange FBX, Specific Media, NetSeer, The Trade Desk, X Plus One, AudienceScience, Adform, SiteScout, Aggregate Knowledge, Criteo, Videology, Advertising.com, DemDex, IponWeb BidSwitch, Experian, Media Innovation Group, BrightRoll, Digilant, Flashtalking, MLN Advertising, eXelate, RadiumOne, Twitter Ads, iCrossing, Yahoo Small Business, VINDICO, Collective Media, Connexity, Resonate Insights, Tapad, Jumptap, AOL-Time Warner Online Advertising, AcuityAds, Eq Ads, Bizo, Drawbridge, Brilig, bRealtime, AdExcite, Proclivity, SkimLinks, Improve Digital, Choice Stream, Datonics, DoubleVerify, Adconion, CPX Interactive, Zedo, Deli Ads, Ozone Media, ADTECH, MyBuys, Ohana, Switch Ads, AdPredictive, AdGear, Burst Media, AppNexus Segment Pixel, Upfront Digital Media, Zenovia, Google Publisher Tag, AppNexus Ad Tag, Integral Ad Science, CPMStar, Sovrn, LiveRail, eyeReturn, Metrigo, Zodiak Active, Sonobi.