Capabilities
  • Desktop Display
    • Brand Integrations
      Yes No
    • Sponsored Posts
      Yes No
    • Native Ads
      Yes No
    • High-Impact (Takeovers, Billboards, Overlays, Sliders, Skins)
      Yes No
    • Rich Media (Expandable & Non-Expandable)
      Yes No
  • Mobile Display
    • Mobile Rich Media (Including Interstitials & Expandables)
      Yes No
    • Tablet Traffic
      Yes No
    • Native & Custom Mobile Executions
      Yes No
    • Requires SDK Integration
      Yes No
  • Email
  • Social
  • Desktop Display, Mobile Display, Email, Social
  • CPM
  • Web Publisher
  • Headline:
    Publisher: Local News DeKalb, Illinois | The MidWeek
  • Self / Managed Service:
    Managed Service
  • Industries
    Education, Entertainment
  • Key Differentiator
    The MidWeek DeKalb County's local newspaper with a weekly circulation of 31,000. The MidWeek community of readers has grown out of a tradition of three proud newspapers dating back to 1865 with the Sycamore News, and most recently the readers of the Weekly Journal. The MidWeek is now an expanded publication comprised of more than 15 communities, which includes Northern Illinois University. Standard Ad Sizes Full page (5 col. x 11" = 55 col. in.) $925 • 13x (10% off) = $875 • 26x (15% off) = $815 • 39x (20% off) = $760 • 50x (25% off) = $650 Half page (5 col. x 5.5" = 27.5 col. in.) $470 • 13x (10% off) = $445 • 26x (15% off) = $415 • 39x (20% off) = $385 • 50x (25% off) = $330 Quarter page (Horizontal: 3 col. x 4.75" = 14.25 col. in.; Vertical: 2 col. x 7" = 14 col. in.) $240 • 13x (10% off) = $230 • 26x (15% off) = $212 • 39x (20% off) = $197 • 50x (25% off) = $170 Eighth page (2 col. x 3.5" = 7 col. in.) $130 • 13x (10% off) = $125 • 26x (15% off) = $115 • 39x (20% off) = $108 • 50x (25% off) = $92 Business card (2 col. x 2" = 4 col. in.) $70 • 13x (10% off) = $67 • 26x (15% off) = $63 • 39x (20% off) = $59 • 50x (25% off) = $52 Ad copy deadline 5 p.m., Thursday, preceding Wednesday publication. Those requiring proofs: deadline is Thursday, at noon. Proofs for ads less than 20 column inches are available in our office only, by request. Proofs for larger size ads can be delivered. Custom Ad Rates Per column inch •Open: $18.75 •13x: $17.65 •26x: $16.50 •39x: $15.40 •52x: $13.20 Add full color: $300 Add spot color: $150 Guaranteed placement: Add 20% (Check for availability) Premium Position Front cover 2" x 3" ad, full color Open: $299 each 3 month: $279 each 6 month: $249 each 12 month: $199 each Subject to copy approval and availability. Rates based on annual commitment. Column Widths 1 col. = 1.75" 2 col. = 3.625" 3 col. = 5.5" 4 col. = 7.375" 5 col. = 9.25" Inserts Quantity: Fewer than 5,000 CPM: $79 5,001-10,000 $69 10,001-15,000 $63 15,001-20,000 $58 20,001-30,000 $53
Site Traffic
  • 3899283 Global Rank
  • 804137
    United States
  • 2.66 K Estimated Visits
Traffic Sources
  • Search
    81.89%
  • Mail
    6.85%
  • Referrals
    6.04%
  • Direct
    3.61%
  • Social
    1.62%
  • Display
    0.00%
Powered by
Alexa Traffic Data
Global Rank 2,561,473
207,898
United Kingdom Rank 14,062
41,558
United Kingdom Page Views 21.8%
4.7%
Top Countries
Top Search Keywords
  • Français
Ad Intelligence
  • Native
    0%
  • Standard
    0%
Ads Seen Recently
0
Longest Running Ad
The MidWeek
Device
Desktop
Dimensions
other
Ads.txt
Ad Exchange
Type
Publisher ID
Certification ID
contextweb.com
reseller
560288
89ff185a4c4e857c
smartadserver.com
reseller
3710
smartadserver.com
direct
3710
revcontent.com
direct
124709
lijit.com
direct
273657-eb
fafdf38b16bf6b2b
lijit.com
direct
273657
fafdf38b16bf6b2b
sovrn.com
direct
273657
fafdf38b16bf6b2b
33across.com
direct
0010b00002mq2fyaaz
bbea06d9c4d2853c
gumgum.com
direct
13926
ffdef49475d318a9
appnexus.com
direct
11429
google.com
direct
pub-1950215063958302
f08c47fec0942fa0
The MidWeek advertising reaches 2.66k visitors across desktop and mobile web, in countries such as . Pricing models they offer are CPM on channels such as Display, Mobile, Email, Social Advertising on The MidWeek will allow you to reach consumers in industries or verticals such as Education, Entertainment.

They are headquartered at Dekalb, IL, United States, and have 2 advertising & marketing contacts listed on Kochava. According to their Ads.txt, The MidWeek inventory partners include: contextweb.com, smartadserver.com, revcontent.com, lijit.com, sovrn.com, 33across.com, gumgum.com, appnexus.com, google.com, nobid.io, indexexchange.com, themediagrid.com, pubmatic.com, openx.com, spotx.tv, spotxchange.com, advertising.com, rubiconproject.com, nativo.com, synacor.com, connatix.com, nativeads.com, yieldlab.net, tremorhub.com, sharethrough.com, sonobi.com, emxdgt.com, bidfluence.com, aolcloud.net, adtech.com, spoutable.com, content-ad.net, criteo.com, pubnative.net, zemanta.com, bidtellect.com, lkqd.net, lkqd.com, amazon.com, undertone.com, telaria.com, adyoulike.com, smaato.com, rhythmone.com, xad.com, loopme.com, districtm.io, jadserve.postrelease.com, conversantmedia.com, adform.com, vertoz.com, x.fidelity-media.com, improvedigital.com, freewheel.tv, aniview.com, vindicosuite.com, springserve.com, ssp.ynxs.io, aralego.com, ucfunnel.com, mass2.com, adiply.com, distroscale.com, rtk.io, beachfront.com, cosmoshq.com, valo.ai, e-planning.net, carambo.la, lockerdome.com, ad.plus, ad-generation.jp, aps.amazon.com, vidcrunch.com, brightcom.com, mobfox.com, outbrain.com, groundtruth.com, rtbhouse.com, coxmt.com, criteo.net, amazon-adsystem.com, video.unrulymedia.com, advangelists.com, insticator.com, saambaa.com, consumable.com, valueclickmedia.com.

The MidWeek works with Advertising technology companies such as DoubleClick.Net, Google Ad Partner Services, Google Adsense, Yield Manager, Google Publisher Tag, Mediaplex, Facebook Exchange FBX, 161Media, AppNexus, Openads/OpenX, Turn, Pubmatic, Rubicon Project, Rocket Fuel, AdGear, Index Exchange, Dstillery, Simpli.fi, AOL-Time Warner Online Advertising, Advertising.com, Adap.TV, Drawbridge, eXelate, RadiumOne, Chango, Adify, AudienceScience, BlueKai, IponWeb BidSwitch, MyBuys, NetSeer, Conversant, Criteo, Tapad, Triggit, Bizo, Aggregate Knowledge, Yahoo Small Business, Evidon, Atlas, Nativo, Facebook Custom Audiences, OwnLocal, Sovrn, Prebid, Synacor Reseller, DistrictM Reseller, 33 Across Reseller, Nativo Reseller, Spoutable Reseller, Carambola Reseller, ShareThrough Reseller, Outbrain Reseller, SmartAdServer Reseller, SpringServe Reseller, Amazon Reseller, Google Direct, Bidfluence Reseller, OpenX Reseller, ContextWeb Reseller, AppNexus Reseller, Ads.txt, Spoutable Direct, LKQD Reseller, Adform Reseller, Beachfront Reseller, Converstand Media Reseller, SpotXChange Reseller, PubMatic Reseller, Criteo Reseller, BrightRoll Reseller, FreeWheel Reseller, Sovrn Reseller, Tremor Video Reseller, Sonobi Reseller, DistrictM Direct, Google Reseller, RubiconProject Reseller, RhythmOne Reseller, ORC International Reseller, AdYouLike Reseller, AppNexus Direct, AOL Reseller, Lijit Reseller, Connatix Reseller, OpenX Direct, GumGum Reseller, IndexExchange Reseller, Google Adsense Asynchronous, DoubleVerify, Adblade, AdBlade Embed, Media Innovation Group, Walmart, Google AdSense Integrator, BlueKai DMP, DemDex, Adobe Audience Manager Sync, Beeswax, Media.net Reseller, Epsilon Reseller, Native Ads Reseller, Vertoz Reseller, Bidtellect Reseller, Zemanta Reseller, Revcontent Reseller, RTK Direct, adiply Direct, Nexstar Digital Direct, Yieldlab Reseller, Connatix, MthSense, GetIntent, Adhigh, Yieldmo, Improve Digital, SiteScout, Magnetic, Yahoo Ad Sync, The Trade Desk, Amazon Associates, Amazon Ad System, Burst Media, RUN Ads, Media.net, StickyAds TV, DynAdmic, Blis, Mobile Ad Trading, Teads, Tribal Fusion, eyeReturn, Taboola, ContextWeb, Proclivity, GumGum, SpotXchange, Eye View Digital, Bidtellect, Nativo Direct, RealVu, PubMatic Direct, Sovrn Direct, Lijit Direct, SmartAdServer Direct, ContextWeb Direct, RubiconProject Direct, Amazon Direct, ORC International Direct, IndexExchange Direct, RhythmOne Direct, Sonobi Direct, 33 Across Direct, Consumable Reseller, saambaa Reseller, Insticator Direct, SpringServe Direct, LoopMe Reseller, Mobfox Reseller, Beachfront Direct, Brightcom Direct, Converstand Media Direct, E-Planning Direct, Improve Digital Reseller, Aniview Reseller, Comet Cox Media Reseller, Improve Digital Direct, RTB House Direct, GroundTruth Reseller, ucfunnel Reseller, Synacor Direct, ucfunnel Direct, AOL Direct, LoopMe Direct, Connatix Direct, Telaria Reseller, ad.plus Direct, Lockerdome Direct, DistroScale Reseller, DistroScale Direct, LKQD Direct, SpotXChange Direct, Telaria Direct, Tremor Video Direct, Smaato Reseller, GumGum Direct, Revcontent Direct, The MediaGrid Direct, Amazon Transparent Ad Marketplace, Sonobi, Undertone Reseller.