About

News and commentary, authoritative and sophisticated, on every facet of life in New York and beyond, particularly art, tech, politics, media and real estate. News and commentary, authoritative and sophisticated, on every facet of life in New York and beyond, particularly politics, culture, technology, lifestyle and real estate.

Capabilities
  • Desktop Display
    • Brand Integrations
      Yes No
    • Sponsored Posts
      Yes No
    • Native Ads
      Yes No
    • High-Impact (Takeovers, Billboards, Overlays, Sliders, Skins)
      Yes No
    • Rich Media (Expandable & Non-Expandable)
      Yes No
  • Mobile Display
    Platform Supported:
    • N/A
    • Mobile Rich Media (Including Interstitials & Expandables)
      Yes No
    • Tablet Traffic
      Yes No
    • Native & Custom Mobile Executions
      Yes No
    • Requires SDK Integration
      Yes No
    Ad Features / Call-To-Actions
    N/A
  • Email
  • Social
  • Desktop Display, Mobile Display, Email, Social
  • CPM
  • Web Publisher
  • Headline:
    Publisher: New York; Finance, Media, Real Estate, Politics, Society, Tech, Culture
  • Approved 3rd Party Ad Serving / Rich Media Vendors
    Sizmek - http://www.sizmek.com
Site Traffic
  • 43965 Global Rank
  • 13492
    United States
  • 3.23 M Estimated Visits
Traffic Sources
  • Search
    75.85%
  • Direct
    14.91%
  • Referrals
    4.76%
  • Social
    4.22%
  • Mail
    0.24%
  • Display
    0.02%
Geography Breakdown
Powered by
Alexa Traffic Data
Global Rank 9,342
556
United States Rank 2,901
751
United States Page Views 59.8%
2.0%
Top Countries
Top Search Keywords
  • New York City
Mobile App Data
MixRank is the most comprehensive database of mobile apps, developers, SDKs, technologies, services, and integrations. Learn more.
  • 1 K Downloads
  • 10 SDKs
  • 3.56 Avg. Rating
  • 5 Total reviews
  • App Url: https://play.google.com/store/apps/details?id=com.maz.nyobserver
  • App Support: http://observer.com
  • Genre: news_and_magazines
  • Bundle ID: com.maz.nyobserver
  • App Size: 7.33 M
  • Version: 60
  • Release Date: October 8th, 2014
  • Update Date: June 9th, 2016

Description:

News and commentary, authoritative and sophisticated, for influencers in New York and around the country, particularly politics, culture, art, lifestyle and real estate.

Facebook
The Facebook SDK for Android is the easiest way to integrate your Android app with Facebook's platform. The SDK provides support for Login with Facebook authentication, reading and writing to Facebook APIs and support for UI elements such as pickers and dialogs.
Google Search
The collection of search and search related APIs in Google's Android GMS framework.
Google Sign-In SDK
Google Sign-In is a secure authentication system that reduces the burden of login for your users, by enabling them to sign in with their Google Account—the same account they already use with Gmail, Play, Google+, and other Google services. Google Sign-In is also your gateway to connecting with Google’s users and services in a secure manner. You can give your users the opportunity to pay with Google Pay, share with their Google-wide contacts, save a file to Drive, add an event to Calendar, and more. Integrate Google’s user-centric APIs and services inside your app to help your users take action and convert.
Android API
All APIs for communicating with the Android system.
Google Authorization
Google Play services offers a standard authorization flow for all Google APIs and all components of Google Play services. In addition, you can leverage the authorization portion of the Google Play services SDK to gain authorization to services that are not yet supported in the Google Play services platform by using the access token to manually make API requests or using a client library provided by the service provider.
Google Cloud Messaging
Google Cloud Messaging for Android (GCM) is a service that allows you to send data from your server to your users' Android-powered device, and also to receive messages from devices on the same connection. The GCM service handles all aspects of queueing of messages and delivery to the target Android application running on the target device. GCM is completely free no matter how big your messaging needs are, and there are no quotas.
Google Gson
Gson is a Java library that can be used to convert Java Objects into their JSON representation. It can also be used to convert a JSON string to an equivalent Java object. Gson can work with arbitrary Java objects including pre-existing objects that you do not have source-code of.
Google Mobile Ads
The Google Mobile Ads SDK is the latest generation in Google mobile advertising featuring refined ad formats and streamlined APIs for access to mobile ad networks and advertising solutions. The SDK enables mobile app developers to maximize their monetization on Android, iOS, and Windows Phone 8.
Google Play Game Services
Make your games social with Google Play game services. Add achievements, leaderboards, real-time multiplayer, and other popular features using the Google Play game services SDK. Let players sign in using their Google+ identities and share their gaming experience with friends. Visit developers.google.com/games/services for more information about integrating game services into your app.
Google Play Services
Google Play Services give your apps more features to attract users on a wider range of devices. With Google Play services, your app can take advantage of the latest, Google-powered features such as Maps, Google+, and more, with automatic platform updates distributed as an APK through the Google Play store. This makes it faster for your users to receive updates and easier for you to integrate the newest that Google has to offer.
Data sourced from MixRank, the most comprehensive database of mobile apps, developers, SDKs, technologies, services, and integrations. Learn More.
Ad Intelligence
  • Native
    42.44%
  • Standard
    57.55%
  • Direct
    0.01%
Ads Seen Recently
18,556
Longest Running Ad
The New York Observer
Device
Desktop
Dimensions
other
The New York Observer
Device
Desktop
Dimensions
300x250
The New York Observer
Device
Desktop
Dimensions
300x250
The New York Observer
Device
Desktop
Dimensions
300x250
The New York Observer
Device
Desktop
Dimensions
300x250
The New York Observer
Device
Desktop
Dimensions
other
The New York Observer
Device
Mobile
Dimensions
none
The New York Observer
Device
Mobile
Dimensions
other
The New York Observer
Device
Mobile
Dimensions
other
The New York Observer
Device
Mobile
Dimensions
other
The New York Observer
Device
Mobile
Dimensions
other
Ads.txt
Ad Exchange
Type
Publisher ID
Certification ID
appnexus.com
reseller
7944
f5ab79cb980f11d1
appnexus.com
reseller
1908
f5ab79cb980f11d1
districtm.io
direct
101200
3fd707be9c4527c3
gumgum.com
reseller
13615
ffdef49475d318a9
gumgum.com
direct
13165
ffdef49475d318a9
google.com
reseller
pub-8606804482029683
f08c47fec0942fa0
google.com
reseller
pub-7269238500499280
f08c47fec0942fa0
nextmillennium.io
direct
14504
65bd090fa4a1e3d6
openx.com
reseller
538929384
6a698e2ec38604c6
pubmatic.com
reseller
157904
5d62403b186f2ace
rubiconproject.com
reseller
17346
0bfd66d529a55807
The New York Observer advertising reaches 3.23M visitors across desktop and mobile web, in countries such as United States, United Kingdom, Canada, Australia, India. Pricing models they offer are CPM on channels such as Display, Mobile, Email, Social Advertising on The New York Observer will allow you to reach consumers in industries or verticals such as .

They are headquartered at New York, NY, United States, and have 2 advertising & marketing contacts listed on Kochava. According to their Ads.txt, The New York Observer inventory partners include: appnexus.com, districtm.io, gumgum.com, google.com, nextmillennium.io, openx.com, pubmatic.com, rubiconproject.com, tremorhub.com, telaria.com, spotxchange.com, spotx.tv, indexexchange.com, improvedigital.com, undertone.com, yieldmo.com, chocolateplatform.com, vdopia.com, lijit.com, sovrn.com, sonobi.com, media.net, triplelift.com, advertising.com, video.unrulymedia.com, rhythmone.com, freewheel.tv, adform.com, contextweb.com, smartadserver.com, beachfront.com, teads.tv, conversantmedia.com, springserve.com, aps.amazon.com, adtech.com, 33across.com, nativo.com, behave.com, outbrain.com, coxmt.com, yldbt.com, onetag.com, admanmedia.com, aniview.com, lkqd.net, vidazoo.com, mobfox.com, sharethrough.com, yahoo.com, ad-generation.jp, smaato.com, aolcloud.net, liqwid.com, consumable.com, emxdgt.com.

The New York Observer works with Advertising technology companies such as Zenovia, Digilant, MyBuys, nPario, Chango, Facebook Exchange FBX, Brandscreen, The Trade Desk, Neustar AdAdvisor, Pubmatic, AdPredictive, SiteScout, Yield Manager, Aggregate Knowledge, Connexity, SpotXchange, Videology, Simpli.fi, DemDex, Yahoo Publisher Network, Adap.TV, PointRoll, Taboola, Advertising.com, Rubicon Project, ContextWeb, Adify, Index Exchange, Dstillery, LucidMedia, Zedo, Google Publisher Tag, AdMeld, Criteo, X Plus One, BlueKai, Martini Media, eXelate, Mediaplex, Conversant, DoubleVerify, Spongecell, Openads/OpenX, Rocket Fuel, Turn, Accuen, Experian, Jetpack Digital, Atlas, Media Innovation Group, DoubleClick.Net, Google Ad Partner Services, Google Adsense, Integral Ad Science, RadiumOne, Flashtalking, Drawbridge, Adconion, Tapad, AOL-Time Warner Online Advertising, Twitter Ads, Specific Media, Yahoo Small Business, Switch Ads, Burst Media, Improve Digital, NetSeer, Eq Ads, RealVu, AppNexus Segment Pixel, AudienceScience, AdGear, ADTECH, AcuityAds, MLN Advertising, Brilig, Datonics, Upfront Digital Media, Undertone, Magnetic, Korrelate, Google Adsense Asynchronous, Commission Junction, PubExchange, Yahoo Recommends, SkimLinks, Sonobi, Centro, Teads, Virool, Outbrain, Prebid, StickyAds TV, YieldBot, RhythmOne, Synacor Reseller, Sonobi Direct, DistrictM Reseller, Amazon Direct, Outbrain Reseller, Comet Cox Media Direct, Fyber Reseller, AOL Direct, Outbrain Direct, SmartAdServer Reseller, SpringServe Reseller, Google Direct, OpenX Reseller, ContextWeb Reseller, AppNexus Reseller, Ads.txt, RubiconProject Direct, Brightcom Direct, SpotXChange Reseller, PubMatic Reseller, Criteo Reseller, FreeWheel Reseller, Sovrn Reseller, Tremor Video Reseller, OpenX Direct, Improve Digital Reseller, DistrictM Direct, Google Reseller, RubiconProject Reseller, ORC International Reseller, AOL Reseller, Lijit Reseller, AppNexus, Facebook Custom Audiences, DistrictM, IponWeb BidSwitch, IndexExchange Direct, Yahoo Ad Sync, Imonomy, theAgency, Tribal Fusion, Beeswax, Bidtellect, RhythmOne Reseller, Technorati Media, Adobe Audience Manager Sync, BlueKai DMP, BannerFlow, 33 Across Reseller, Forensiq, Evidon, Comet Cox Media Reseller, IndexExchange Reseller, ORC International Direct, Teads Reseller, Teads Direct, Nativo, AdRoll, TripleLift, GetIntent, Adhigh, 161Media, Adform, Innovid, Media.net, Amazon Ad System, Amazon Associates, C1X, SmartAdServer Direct, VINDICO, Research Now, YieldBot Reseller, 33 Across Direct, Amazon Reseller, Beachfront Reseller, Eyeota, StackAdapt, eyeReturn, GumGum, RUN Ads, DynAdmic, Mediarithmics, Omnitag, Adbrain, GumGum Direct, GumGum Reseller, SpringServe Direct, Google AdSense Integrator, Criteo Publisher Marketplace, Link Share, LKQD Reseller, ClickCertain, Smart Adserver, Admixer, Right Media, Tru Optik, AdTheorent, Emerse, EMX, Beachfront Direct, Underdog Media Direct, Vidazoo Reseller, Next Millenium Direct, Undertone Direct, Synacor Direct, Pressboard, BrightRoll Reseller, Smaato Reseller, Adition, MBR Targeting, Avocet, Sonobi Reseller, DoubleClick Bid Manager, Impact, ZypMedia, Adelphic, ShareThrough Direct, Sovrn Direct, Lijit Direct, Yieldmo Direct, So-net Media, AppNexus Direct, PubMatic Direct, Consumable Direct, ContextWeb Direct, LoopMe Reseller, AdYouLike Reseller, Permutive, MGID Direct, RhythmOne Direct, Converstand Media Direct, Adform Reseller, Converstand Media Reseller, Triple Lift Reseller, Lockerdome Reseller, Triple Lift Direct, Media.net Direct, E-Planning Direct, Admixer Direct, Aniview Reseller, Connectad Direct, SmartyAds Reseller, Mobile Ad Trading Reseller, Somoaudience Reseller, ucfunnel Reseller, Brightcom Reseller, Undertone Reseller, fluct Direct, Connatix Direct, Telaria Reseller, Kargo Direct, Freestar, BidSwitch, Blis, MaxPoint Interactive, Yahoo Reseller, Yahoo Direct, Nativo Direct, Primis Direct, Uponit, Appier, bRealtime, Proclivity, OnAudience, Infectious Media, BidTheatre, AdMan Reseller, SpotXChange Direct, Telaria Direct, Smartclip Reseller, Yieldmo Reseller, Chocolate Direct, The MediaGrid Reseller, Connatix Highlights, Sekindo Direct, The MediaGrid Direct, Genesis Media Reseller, Amazon Transparent Ad Marketplace, Ad Lightning, Yieldmo, Header Tag by Index Exchange, Clickagy, Improve Digital Direct, Tremor Video Direct, Mobfox Reseller, OneTag Reseller, JustPremium, OneTag Direct, AdvertServe, AdvertPro, Tacoda, Google Adsense for Search, comScore Activation, LiveIntent Direct, BounceX, FLoC, vidoomy Reseller, fluct Reseller, Chocolate Reseller, Media.net Reseller, ShareThrough Reseller, adtelligent Reseller, BlockAdBlock, Collective Media, Revcontent Reseller, Sharethrough, ID5.