About

The Urban List is a hand-selected source of tips & trends, connecting 1.7 million readers with the brands and businesses we love.

The Urban List is now Australia and New Zealand’s largest hyper-local lifestyle platform; a proven digital marketing channel; and a team of storytellers creating content prized by both readers and brands.

With local teams across 5 cities, our crew was born for this – uber curious about the latest and greatest, creating experiences that entertain and inspire.

Together, we drive epic results for our partners and deliver our readers the best there is when it comes to urban life.

Capabilities
  • Desktop Display
    • Brand Integrations
      Yes No
    • Sponsored Posts
      Yes No
    • Native Ads
      Yes No
    • High-Impact (Takeovers, Billboards, Overlays, Sliders, Skins)
      Yes No
    • Rich Media (Expandable & Non-Expandable)
      Yes No
  • Social
  • Mobile Display
    • Mobile Rich Media (Including Interstitials & Expandables)
      Yes No
    • Tablet Traffic
      Yes No
    • Native & Custom Mobile Executions
      Yes No
    • Requires SDK Integration
      Yes No
  • Email
  • Desktop Display, Social, Mobile Display, Email
  • CPM
  • Web Publisher
  • Headline:
    Perth
  • Self / Managed Service:
    Managed Service
  • Industries
    Food & Beverage, Health & Beauty
  • Key Differentiator
    These terms and conditions (‘Terms’) apply to any promotional products and services, including but not limited to authoring content for use in promotions (‘Promotional Content’), that Urban List Pty Limited (ACN 142 505 897) (‘Provider’) provides to any person (‘Promoter’) on or in connection with TheUrbanList.com (‘Site’).
Site Traffic
  • 46526 Global Rank
  • 906
  • 1.86 M Estimated Visits
Traffic Sources
  • Search
    68.97%
  • Social
    16.85%
  • Direct
    11.35%
  • Mail
    2.13%
  • Referrals
    0.64%
  • Display
    0.06%
Geography Breakdown
Powered by
Alexa Traffic Data
Global Rank 35,746
909
Australia Rank 729
73
Australia Page Views 56.7%
16.9%
Top Countries
Top Search Keywords
  • Consumer Goods and Services
  • Beauty
  • Hair Care
Ad Intelligence
  • Native
    44.91%
  • Standard
    50.12%
  • Direct
    4.97%
Ads Seen Recently
10,046
Longest Running Ad
THE URBAN LIST
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Desktop
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other
THE URBAN LIST
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THE URBAN LIST
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Desktop
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728x90
THE URBAN LIST
Device
Desktop
Dimensions
300x250
THE URBAN LIST
Device
Desktop
Dimensions
300x600
THE URBAN LIST
Device
Desktop
Dimensions
other
THE URBAN LIST
Device
Desktop
Dimensions
other
THE URBAN LIST
Device
Mobile
Dimensions
other
THE URBAN LIST
Device
Desktop
Dimensions
other
THE URBAN LIST
Device
Mobile
Dimensions
other
THE URBAN LIST
Device
Desktop
Dimensions
other
Ads.txt
Ad Exchange
Type
Publisher ID
Certification ID
video.unrulymedia.com
reseller
367782854
rhythmone.com
reseller
367782854
a670c89d4a324e47
pubmatic.com
reseller
160065
5d62403b186f2ace
indexexchange.com
reseller
193091
50b1c356f2c5c8fc
freewheel.tv
reseller
1143393
freewheel.tv
reseller
1142945
onetag.com
reseller
57e618150c70d90
improvedigital.com
reseller
1581
google.com
reseller
pub-8804303781641925
f08c47fec0942fa0
admanmedia.com
reseller
c1ce5a17
aniview.com
reseller
58a5addb28a0612d3529bc5e
78b21b97965ec3f8
THE URBAN LIST advertising reaches 1.86M visitors across desktop and mobile web, in countries such as Australia, New Zealand, United States, United Kingdom, Canada. Pricing models they offer are CPM on channels such as Display, Social, Mobile, Email Advertising on THE URBAN LIST will allow you to reach consumers in industries or verticals such as Health & Beauty, Food & Beverage.

They are headquartered at Newstead, Australia, and have advertising & marketing contacts listed on Kochava. According to their Ads.txt, THE URBAN LIST inventory partners include: video.unrulymedia.com, rhythmone.com, pubmatic.com, indexexchange.com, freewheel.tv, onetag.com, improvedigital.com, google.com, admanmedia.com, aniview.com, smartadserver.com, beachfront.com, lkqd.net, vidazoo.com, rubiconproject.com, advertising.com, spotxchange.com, spotx.tv, openx.com, teads.tv, tremorhub.com, appnexus.com, outbrain.com, synacor.com, emxdgt.com, contextweb.com, bidtellect.com, aps.amazon.com, adtech.com, 33across.com, gumgum.com, triplelift.com, ssp.ynxs.io, springserve.com, sovrn.com, sonobi.com, loopme.com, lijit.com, kargo.com, districtm.io, brightcom.com.

THE URBAN LIST works with Advertising technology companies such as Google Adsense, AppNexus, AdRoll, DoubleClick.Net, Google Publisher Tag, Twitter Ads, Facebook Exchange FBX, Openads/OpenX, Yahoo Small Business, AppNexus Segment Pixel, IponWeb BidSwitch, Integral Ad Science, Facebook Custom Audiences, Teads, Mediaplex, eXelate, Eyeota, Adobe Audience Manager Sync, Geniee, X Plus One, Pubmatic, Rubicon Project, Aggregate Knowledge, Rocket Fuel, BlueKai DMP, SpotXchange, Index Exchange, Taboola, Tapad, BlueKai, Advertising.com, DemDex, Media Innovation Group, Ads.txt, Tremor Video Direct, Media.net, Google AdSense Integrator, IndexExchange Reseller, Google Direct, Flashtalking, Yahoo Ad Sync, GetIntent, Adhigh, Turn, Yieldmo, TripleLift, Outbrain Direct, AppNexus Reseller, DoubleVerify, Atlas, Eye View Digital, Magnetic, Burst Media, RubiconProject Reseller, Google Reseller, PubMatic Reseller, OpenX Reseller, Tremor Video Reseller, SpringServe Reseller, ContextWeb Reseller, SpotXChange Reseller, LKQD Reseller, Sonobi Reseller, AdMan Reseller, RhythmOne Reseller, AOL Reseller, Beachfront Reseller, FreeWheel Reseller, DistrictM Reseller, Improve Digital Reseller, GumGum Reseller, LoopMe Reseller, AnyClip Direct, Teads Direct, SiteScout, Blis, Improve Digital, Outbrain, IndexExchange Direct, Teads Reseller, DynAdmic, Neustar AdAdvisor, DoubleClick Bid Manager, Kargo Direct, Evidon, Vidazoo Reseller, Triple Lift Direct, MaxPoint Interactive, Videology, ZypMedia, Brightcom Direct, 33 Across Reseller, Sovrn Reseller, Lijit Reseller, SmartAdServer Reseller, Simpli.fi, BidSwitch, RubiconProject Direct, OpenX Direct, Outbrain Pixel, PubMatic Direct, SkimLinks, Cheq, SpotX, FLoC, GumGum Direct, Amazon Reseller, Aniview Reseller, Bidtellect Reseller, ORC International Reseller, OneTag Reseller, Outbrain Reseller, Synacor Reseller, vidoomy Reseller, AOL Direct, AdYouLike Direct, AppNexus Direct, ContextWeb Direct, DistrictM Direct, FreeWheel Direct, Lijit Direct, LoopMe Direct, Media.net Direct, RhythmOne Direct, Smaato Direct, SmartAdServer Direct, Sovrn Direct, SpotXChange Direct, Adform Reseller, ucfunnel Reseller, Smaato Reseller, Yahoo Reseller, Header Tag by Index Exchange, Amazon Ad System, Beeswax, Roku, ADTECH, Tribal Fusion, AcuityAds, PLAYGROUND XYZ, AdGear, Loopme, Narrative, Criteo, The Trade Desk, Engage BDR, OnAudience, Amazon Associates, AMob, Adelphic, Technorati Media, Google Adsense for Domains, Admiral VRM, ContextWeb, Bidtellect, Appier, AdTheorent, GumGum, StackAdapt, Semasio, Improve Digital Direct, Media.net Reseller, Triple Lift Reseller, Advangelists, Trackonomics.