Capabilities
  • Desktop Display
    • Brand Integrations
      Yes No
    • Sponsored Posts
      Yes No
    • Native Ads
      Yes No
    • High-Impact (Takeovers, Billboards, Overlays, Sliders, Skins)
      Yes No
    • Rich Media (Expandable & Non-Expandable)
      Yes No
  • Email
  • Social
  • Mobile Display
    • Mobile Rich Media (Including Interstitials & Expandables)
      Yes No
    • Tablet Traffic
      Yes No
    • Native & Custom Mobile Executions
      Yes No
    • Requires SDK Integration
      Yes No
  • Desktop Display, Email, Social, Mobile Display
  • CPM
  • Web Publisher
  • Headline:
    Publisher: Watauga Democrat: Serving the High Country since 1888
  • Self / Managed Service:
    Managed Service
  • Industries
    Education, Entertainment, Food & Beverage, Government & Politics, Health & Beauty, Sports
  • Key Differentiator
    The Watauga Democrat is published in Boone, N.C. It is printed three days a week, on Wednesday, Friday and Sunday. The Democrat has won multiple awards from the N.C. Press Association for its design, editorial content and advertisements. The Watauga Democrat began as a political newspaper but quickly evolved into a highly respected non-partisan publication. In July 1888, Joseph Spainhour began printing a weekly newspaper he named the Watauga Democrat. The newspaper's stated mission was to be "the voice of the Watauga Democrat Party." One year later, the Democrat was purchased by D.B. and D.D. Dougherty and R.C. Rivers. Rivers subsequently bought out the Doughertys and became sole owner. Early issues of the Democrat were printed on a hand-operated press capable of printing only one page at a time. Each edition had a maximum of four pages. A one-year subscription in 1888 was $1, and a one-inch classified ad could be bought for 75 cents. In 1933 Rivers handed the role of publisher to his son, Robert Campbell Rivers Jr. The younger Rivers continued to operate the Democrat until his death in 1975. Rachel Rivers-Coffey took over as publisher of the Democrat following her father's death in 1975. She served as publisher for almost two decades, until the Democrat was bought by Eugene and Anne Worrell, who at that time also owned the Bristol Herald Courier in nearby Bristol, Virginia and The Daily Progress in Charlottesville, Virginia. In 1997 the Worrells sold the Watauga Democrat to Arthur and Fran Powers. The Powers operated the Democrat until 2002, when it was acquired by Jones Media, owner of the rival free weekly Mountain Times. Jones Media now owns five community news papers in the High Country: Watauga Democrat, The Avery Journal-Times, Mountain Times, Ashe Mountain Times and The Blowing Rocket.
  • Owned / Operated Properties
    blowingrocket.com
Site Traffic
  • 135401 Global Rank
  • 25604
    United States
  • 530 K Estimated Visits
Traffic Sources
  • Direct
    60.54%
  • Search
    30.05%
  • Social
    5.82%
  • Referrals
    2.80%
  • Mail
    0.78%
  • Display
    0.00%
Geography Breakdown
Powered by
Alexa Traffic Data
Global Rank 282,121
6,422
United States Rank 65,301
6,425
United States Page Views 98.9%
1.8%
Top Countries
Top Search Keywords
  • Watauga
Ad Intelligence
  • Standard
    0%
  • Direct
    0%
Ads Seen Recently
0
Longest Running Ad
Watauga Democrat
Device
Desktop
Dimensions
other
Ads.txt
Ad Exchange
Type
Publisher ID
Certification ID
yahoo.com
reseller
55188
e1a5b5b6e3255540
onetag.com
reseller
598ce3ddaee8c90
rubiconproject.com
reseller
11006
0bfd66d529a55807
advertising.com
reseller
28246
aol.com
reseller
47594
e1a5b5b6e3255540
openx.com
reseller
540995201
6a698e2ec38604c6
bizzclick.com
reseller
321
7e936b1feafdaa61
indexexchange.com
reseller
175407
video.unrulymedia.com
direct
2221906906
openx.com
reseller
543174347
6a698e2ec38604c6
indexexchange.com
reseller
191306
Watauga Democrat advertising reaches 530k visitors across desktop and mobile web, in countries such as United States, United Kingdom, Italy, Austria, Netherlands. Pricing models they offer are CPM on channels such as Display, Email, Social, Mobile Advertising on Watauga Democrat will allow you to reach consumers in industries or verticals such as Food & Beverage, Health & Beauty, Government & Politics, Education, Entertainment, Sports.

They are headquartered at Boone, NC, United States, and have 3 advertising & marketing contacts listed on Kochava. According to their Ads.txt, Watauga Democrat inventory partners include: yahoo.com, onetag.com, rubiconproject.com, advertising.com, aol.com, openx.com, bizzclick.com, indexexchange.com, video.unrulymedia.com, google.com, appnexus.com, tremorhub.com, spotxchange.com, spotx.tv, rhythmone.com, pubmatic.com, freewheel.tv, ad-generation.jp, smaato.com, contextweb.com, gumgum.com, districtm.io, lijit.com, sovrn.com, improvedigital.com, emxdgt.com, beachfront.com, smartadserver.com, taboola.com, adingo.jp, amxrtb.com, mediago.io, ssp.ynxs.io, adiiix.com, aralego.com, ucfunnel.com, synacor.com, sonobi.com, groundtruth.com, loopme.com, aps.amazon.com, outbrain.com, 33across.com, lkqd.net, telaria.com, connatix.com, revcontent.com, nobid.io, ace, smartyads.com, lbdp.us, springserve.com, onepath.ai, turf.digital, sabio.us, quantcast.com, adyoulike.com, advangelists.com, adtech.com, admixer.net, admanmedia.com, zedo.com, triplelift.com, nativo.com, liveintent.com, bidtellect.com, axonix.com, e-planning.net, conversantmedia.com, insticator.com, undertone.com, aerserv.com, anyclip.com, coxmt.com, anyclip-media.com, mediabong.com, across.com, 33, lkqd.com, criteo.com, omnijay.com, trustx.org, vindicosuite.com, infolinks.com, wowyow.com, tribalfusion.com, supply.colossusssp.com, exponential.com, adform.com, brightcom.com, somoaudience.com, mobileadtrading.com.

Watauga Democrat works with Advertising technology companies such as Digilant, Chango, Brandscreen, ContextWeb, Adify, AppNexus, The Trade Desk, Turn, X Plus One, Pubmatic, Rubicon Project, AdPredictive, SiteScout, Yield Manager, Connexity, SpotXchange, Dstillery, LucidMedia, AdMeld, Videology, Simpli.fi, Yahoo Publisher Network, Adap.TV, Zedo, Media Innovation Group, Optimax Media Delivery, Index Exchange, DoubleClick.Net, BlueKai, Openads/OpenX, Advertising.com, AcuityAds, Datonics, PulsePoint, IponWeb BidSwitch, AdGear, Segmint, 161Media, Criteo, Evidon, Improve Digital, Yahoo Small Business, Google Adsense, Integral Ad Science, Google Publisher Tag, Twitter Ads, Mediaplex, Flite, DoubleVerify, Centro, Brilig, VINDICO, AudienceScience, Ohana, Adconion, PointRoll, Atlas, Flashtalking, AppNexus Segment Pixel, Choice Stream, eyeReturn, Conversant, Commission Junction, CPX Interactive, Jumptap, Spongecell, MyBuys MyAds, Eyeota, Korrelate, AdExtent, RealVu, DoubleClick Bid Manager, Magnetic, BlueKai DMP, Crosswise, BrightRoll, Specific Media, GumGum, Polymorph, RhythmOne, Geniee, Burst Media, Technorati Media, Resonate Insights, Upfront Digital Media, Teads, StickyAds TV, AdRoll, Monarch Ads, Yashi, ULTA Beauty, Foot Locker, Clickagy, Cabelas, Urban Outfitters, QVC, Wayfair, TripleLift, Smaato Direct, Fyber Reseller, Google Direct, OpenX Reseller, ContextWeb Reseller, AppNexus Reseller, Ads.txt, Taboola Direct, SpotXChange Reseller, PubMatic Reseller, Sovrn Reseller, Tremor Video Reseller, Taboola Reseller, Google Reseller, RubiconProject Reseller, GumGum Reseller, GumGum Direct, AOL Reseller, Lijit Reseller, Outbrain Direct, Synacor Reseller, Sonobi Direct, 33 Across Reseller, Sovrn Direct, Amazon Direct, ContextWeb Direct, AOL Direct, SmartAdServer Reseller, Amazon Reseller, Fyber Direct, Lijit Direct, LKQD Reseller, 33 Across Direct, Connatix Direct, Criteo Reseller, RhythmOne Direct, Smaato Reseller, OpenX Direct, DistrictM Direct, RhythmOne Reseller, Videology Group Reseller, Sekindo Direct, Triple Lift Direct, Beachfront Direct, DistrictM, Yahoo Ad Sync, Rocket Fuel, Google Adsense Asynchronous, Narrative, Avocet, CogoCast, GetIntent, Adhigh, Tapad, DemDex, Adobe Audience Manager Sync, RUN Ads, Walmart, Bizo, Amazon Ad System, Amazon Associates, Beeswax, RadiumOne, Sojern, Undertone, Perfect Audience, YuMe, Eye View Digital, Admedo, BidTheatre, Adswizz, Performance Horizon, Sekindo, Marchex, Sonobi, Instinctive Ads, Weborama, SkimLinks, HookLogic, Nudge, StackAdapt, adlucent, Nativo, Taboola, Swoop, BDEX, Engage BDR, VideoAmp, Visible Measures, Media.net, eXelate, Switch Ads, Aggregate Knowledge, AdMeta, Outbrain Reseller, FreeWheel Reseller, Tribal Fusion, AdBlade Embed, Adblade, IndexExchange Direct, IndexExchange Reseller, ADTECH, Semasio, Smartclip, adingo, Drawbridge, ORC International Reseller, Synacor Direct, SpringServe Reseller, Comet Cox Media Reseller, DistrictM Reseller, Beachfront Reseller, Converstand Media Reseller, BrightRoll Reseller, Google Inteactive Media Ads, SpringServe, C1X, Adform, Prebid, YieldBot Reseller, JustPremium, Vidible, Yieldmo, Criteo Direct, SpringServe Direct, Google AdSense Integrator, Sharethrough, LifeStreet Media, DynAdmic, Link Share, Neustar AdAdvisor, Sociomantic, Sonobi Reseller, Bidfluence Direct, Adform Reseller, Converstand Media Direct, ORC International Direct, Yahoo Direct, Exponential Direct, PubMatic Direct, RubiconProject Direct, Ad Lightning, Admixer Direct, AppNexus Direct, LKQD Direct, Rock You Reseller, Mobile Ad Trading Reseller, Somoaudience Reseller, ucfunnel Reseller, Undertone Reseller, Bidtellect Reseller, Inneractive Direct, Komoona Reseller, Imonomy Direct, Improve Digital Reseller, Lockerdome Direct, Media.net Direct, RTK Direct, ShareThrough Direct, Innovid, EMX, Nativo Reseller, Infolinks Direct, Forensiq, Infectious Media, Blis, Mobile Ad Trading, adloox, MaxPoint Interactive, Brightcom Reseller, BidSwitch, Yahoo Reseller, AdMan Direct, AerServ Direct, AnyClip Direct, FreeWheel Direct, Improve Digital Direct, LiveIntent Direct, Nativo Direct, Quantcast Direct, Revcontent Direct, SmartAdServer Direct, SpotXChange Direct, Tremor Video Direct, TrustX Direct, Undertone Direct, Zedo Direct, Admixer Reseller, AdYouLike Reseller, GroundTruth Reseller, LoopMe Reseller, Vuble Reseller, OneTag Reseller, SmartyAds Reseller, Telaria Reseller, Amazon Transparent Ad Marketplace, fluct Direct, ucfunnel Direct, E-Planning Direct, Insticator Direct, Rich Audience Direct, AdMan Reseller, FLoC, 152 Media Direct, OneTag Direct, Genesis Media Reseller, ShareThrough Reseller, Smartclip Reseller, Yieldmo Reseller, Primis Direct, Triple Lift Reseller, App-Ads.txt, Roku, Caraytech e-planning, IntentIQ, Outbrain, Loopme, SpotX, AMob, Adelphic, adtelligent Direct, saambaa Direct, The MediaGrid Direct, TargetSpot Direct, Triton Digital Direct, AdTheorent, AdKernel, SmartyAds Direct, WideOrbit Direct, OnAudience, Header Tag by Index Exchange, Media.net Reseller, The MediaGrid Reseller, ID5, Bidtellect.