About

WBTW News13 is a CBS affiliate covering the communities in the Myrtle Beach and Florence, South Carolina DMA. Our Coverage You Can Count On approach puts our news team in the middle of the communities that depend on us for local news, community events and weather coverage. WBTW is owned by Media General, headquartered in Richmond, Virginia.

We’re covering the news that matters to you along the Grand Strand, Pee Dee and into North Carolina. If you have a story that you think WBTW should consider, please contact our newsroom with the details.

Capabilities
  • Linear TV
  • Desktop Display
    • Brand Integrations
      Yes No
    • Sponsored Posts
      Yes No
    • Native Ads
      Yes No
    • High-Impact (Takeovers, Billboards, Overlays, Sliders, Skins)
      Yes No
    • Rich Media (Expandable & Non-Expandable)
      Yes No
  • Mobile Display
    • Mobile Rich Media (Including Interstitials & Expandables)
      Yes No
    • Tablet Traffic
      Yes No
    • Native & Custom Mobile Executions
      Yes No
    • Requires SDK Integration
      Yes No
  • Social
  • Email
  • Linear TV, Desktop Display, Mobile Display, Social, Email
  • CPM
  • Web Publisher
  • Headline:
    Myrtle Beach, Florence SC News, Weather, Sports
  • Self / Managed Service:
    Managed Service
  • Industries
    Education, Health & Beauty, Healthcare, Sports
  • Key Differentiator
    For more than 50 years, WBTW has been a powerful television voice in Eastern South and North Carolina. It's not at all unusual to meet folks in their thirties and forties who will tell you with a big smile.. "Why I grew up with WBTW, it has always been part of my family." The management of WBTW knows of no finer testimonial nor a more meaningful obligation. Being part of the lives of Carolinians, North and South, is a constant goal. The 1992 and 1998 awards as Station of the Year by the South Carolina Broadcasters Association and our intra-company President's Award for Excellence are gratifying notes that we have not forgotten that goal.
Site Traffic
  • 66421 Global Rank
  • 12914
    United States
  • 1.09 M Estimated Visits
Traffic Sources
  • Search
    44.41%
  • Direct
    39.00%
  • Social
    12.85%
  • Referrals
    2.22%
  • Mail
    1.52%
  • Display
    0.00%
Geography Breakdown
Powered by
Alexa Traffic Data
Global Rank 122,836
40,335
United States Rank 37,856
3,494
United States Page Views 88.5%
6.1%
Top Countries
Top Search Keywords
  • Florence Metro
Mobile App Data
MixRank is the most comprehensive database of mobile apps, developers, SDKs, technologies, services, and integrations. Learn more.
  • 10 K Downloads
  • 10 SDKs
  • 4.37 Avg. Rating
  • 45 Total reviews
  • App Url: https://play.google.com/store/apps/details?id=com.wbtw.android.weather
  • App Support: http://www.wbtw.com
  • Genre: weather
  • Bundle ID: com.wbtw.android.weather
  • App Size: 0
  • Version: 450700
  • Release Date: February 6th, 2013
  • Update Date: June 21st, 2017

Description:

Never let the weather catch you by surprise again. The trusted weather experts at StormTracker 13 Weather deliver Myrtle Beach, South Carolina's most accurate hour-by-hour forecast for the next day and for the week ahead. Unlike other weather apps, you'll get a local forecast that is customized for you.

Download the WBTW Weather app for fast, accurate local and national weather at your fingertips. With its personal alert notifications, you'll know when significant weather is heading your way and when to take cover. And when you are traveling, use WBTW Weather to get real-time weather forecasts, interactive radar and current conditions for anywhere in the U.S.

The WBTW Weather app utilizes the most advanced radar maps, weather and digital technology available. With its easy to use interactive radar, you can take control and see where the storm is now and where it is tracking. Then, set customized alerts to keep you and your family informed and safe.

Features:
- Live interactive radar with many layering options lets you track the storms around you
- Alerts for severe weather go to your home screen and cue an audio alert
- The most accurate hour-by-hour forecast for the next day and week ahead for Myrtle Beach, Grand Strand, and Pee Dee areas
- The latest video forecast from the StormTracker 13 weather team
- Current weather conditions for Myrtle Beach, Grand Strand, and Pee Dee areas and anywhere in the United States
- Share the weather conditions via text message, email, Facebook or Twitter
- You can set multiple custom locations to track forecasts, alerts, radar, and more
- Weather blog from StormTracker 13

Firebase
Firebase is a platform developed by Google for creating mobile and web applications
Google Sign-In SDK
Google Sign-In is a secure authentication system that reduces the burden of login for your users, by enabling them to sign in with their Google Account—the same account they already use with Gmail, Play, Google+, and other Google services. Google Sign-In is also your gateway to connecting with Google’s users and services in a secure manner. You can give your users the opportunity to pay with Google Pay, share with their Google-wide contacts, save a file to Drive, add an event to Calendar, and more. Integrate Google’s user-centric APIs and services inside your app to help your users take action and convert.
DoubleClick
DoubleClick Digital Marketing (DDM) is an integrated ad technology platform that enables advertisers to more effectively create, manage and grow high-impact digital marketing campaigns. DDM brings together world-class solutions to help buyers run holistic programs across multiple channels.
Google Search
Search the world's information, including webpages, images, videos and more. Google has many special features to help you find exactly what you're looking. Google Search, or simply Google, is a web search engine developed by Google LLC. It is the most used search engine on the World Wide Web across all platforms, with 92.16% market share as of December 2020
AdMob Mediation
AdMob Mediation is a feature that lets you serve ads to your apps from multiple sources, including the AdMob Network, third-party ad networks, and AdMob campaigns. ... This guide is your one-stop shop for integrating mediation into your AdMob app.
Google Authorization
Google Play services offers a standard authorization flow for all Google APIs and all components of Google Play services. In addition, you can leverage the authorization portion of the Google Play services SDK to gain authorization to services that are not yet supported in the Google Play services platform by using the access token to manually make API requests or using a client library provided by the service provider.
Google Play Game Services
Make your games social with Google Play game services. Add achievements, leaderboards, real-time multiplayer, and other popular features using the Google Play game services SDK. Let players sign in using their Google+ identities and share their gaming experience with friends. Visit developers.google.com/games/services for more information about integrating game services into your app.
Google Play Services
Google Play services powers a broad set of SDKs on Android to help you build your app, enhance privacy and security, engage users, and grow your business. These SDKs are unique in that they only require a thin client library to be included in your app, as shown in figure 1. At runtime, the client library communicates with the bulk of the SDK's implementation and footprint in Google Play services.
Android API
The Android platform provides a framework API that applications can use to interact with the underlying Android system. The framework API consists of: A core set of packages and classes. A set of permissions that applications can request, as well as permission enforcements included in the system
Google Mobile Ads
Ad Manager uses the Google Mobile Ads SDK which helps app developers gain insights about their users and maximize ad revenue. To do so, the default integration of the Mobile Ads SDK collects information such as device information. iOS setup Android setup.
Data sourced from MixRank, the most comprehensive database of mobile apps, developers, SDKs, technologies, services, and integrations. Learn More.
Ad Intelligence
  • Native
    20.29%
  • Standard
    79.61%
  • Direct
    0.10%
Ads Seen Recently
5,077
Longest Running Ad
WBTW-TV
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WBTW-TV
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WBTW-TV
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WBTW-TV
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WBTW-TV
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WBTW-TV
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WBTW-TV
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Ads.txt
Ad Exchange
Type
Publisher ID
Certification ID
nativo.com
direct
5197
59521ca7cc5e9fee
nativo.com
direct
5195
59521ca7cc5e9fee
nativo.com
direct
5186
59521ca7cc5e9fee
nativo.com
direct
5185
59521ca7cc5e9fee
nativo.com
direct
5183
59521ca7cc5e9fee
nativo.com
direct
5182
59521ca7cc5e9fee
nativo.com
direct
5181
59521ca7cc5e9fee
nativo.com
direct
5180
59521ca7cc5e9fee
nativo.com
direct
5179
59521ca7cc5e9fee
nativo.com
direct
5178
59521ca7cc5e9fee
nativo.com
direct
5177
59521ca7cc5e9fee
WBTW-TV advertising reaches 1.09M visitors across desktop and mobile web, in countries such as United States, India, United Kingdom, Australia, Philippines. Pricing models they offer are CPM on channels such as Linear TV, Display, Mobile, Social, Email Advertising on WBTW-TV will allow you to reach consumers in industries or verticals such as Education, Sports, Healthcare, Health & Beauty.

They are headquartered at Darlington, SC, United States, and have 5 advertising & marketing contacts listed on Kochava. According to their Ads.txt, WBTW-TV inventory partners include: nativo.com, aps.amazon.com, google.com, rubiconproject.com, rtk.io, video.unrulymedia.com, rhythmone.com, revcontent.com, pubmatic.com, openx.com, contextweb.com, telaria.com, lkqd.net, indexexchange.com, appnexus.com, advertising.com, spotx.tv, spotxchange.com, tremorhub.com, yieldmo.com, adtech.com, triplelift.com, lijit.com, sovrn.com, smaato.com, media.net, admanmedia.com, lkqd.com, gumgum.com, districtm.io, liveintent.com, tritondigital.com, targetspot.com, undertone.com.

WBTW-TV works with Advertising technology companies such as SiteScout, Aggregate Knowledge, Rocket Fuel, Quigo, PointRoll, AdSonar, Integral Ad Science, Spongecell, Experian, adInterax, Adform, Facebook Exchange FBX, Bizo, Google Publisher Tag, SpotXchange, Google Adsense, Videology, Rubicon Project, Centro, Dstillery, Neustar AdAdvisor, Chango, RadiumOne, Openads/OpenX, X Plus One, Advertising.com, DoubleVerify, Segmint, AdMeld, Yield Manager, Undertone, Yahoo Publisher Network, Evidon, AudienceScience, The Trade Desk, Taboola, Adap.TV, DemDex, AOL-Time Warner Online Advertising, Atlas, Resonate Insights, Adblade, Pubmatic, Adify, DoubleClick.Net, Turn, BlueKai, eXelate, Index Exchange, AppNexus, Real Media Group, Media Innovation Group, 247 Media, Media General, Open AdStream, Digilant, Mediaplex, Collective Media, Yahoo Genome, Brandscreen, Connexity, LucidMedia, Simpli.fi, Conversant, Commission Junction, Criteo, 161Media, Eq Ads, ContextWeb, IponWeb BidSwitch, Proclivity, ADTECH, AcuityAds, Yahoo Small Business, Upfront Digital Media, RealVu, Drawbridge, Adconion, Twitter Ads, Specific Media, Switch Ads, Burst Media, Improve Digital, BrightRoll, Choice Stream, Brilig, Tapad, AdGear, NetSeer, Optimax Media Delivery, Beanstock Media, Media.net, MLN Advertising, Technorati Media, eyeReturn, AdPredictive, Jumptap, MyBuys MyAds, BlueKai DMP, DoubleClick Bid Manager, Dedicated Media, Magnetic, Adition, Appier, Mixpo, RhythmOne, Adnologies, RUN Ads, BidTheatre, AMob, Crosswise, Wayfair, StickyAds TV, TripleLift, Teads, Research Now, AlephD, Kixer, Eye View Digital, Adobe Audience Manager Sync, Yahoo Ad Sync, Amazon Ad System, Amazon Associates, Nativo, AdRoll, Datonics, GumGum, Adhigh, GetIntent, Header Tag by Index Exchange, Beeswax, Sonobi, Synacor Reseller, Sonobi Direct, DistrictM Reseller, 33 Across Reseller, Brightcom Reseller, Nativo Reseller, Synacor Direct, Smaato Direct, ShareThrough Reseller, Fyber Reseller, AOL Direct, SmartAdServer Reseller, SpringServe Reseller, Amazon Reseller, Google Direct, Bidfluence Reseller, Carambola Direct, OpenX Reseller, ContextWeb Reseller, AppNexus Reseller, Ads.txt, Spoutable Direct, LKQD Reseller, Adform Reseller, Beachfront Reseller, Converstand Media Reseller, SpotXChange Reseller, PubMatic Reseller, FreeWheel Reseller, Sovrn Reseller, Connatix Reseller, Tremor Video Reseller, LKQD Direct, OpenX Direct, Sonobi Reseller, Google Reseller, RubiconProject Reseller, RhythmOne Reseller, GumGum Reseller, ORC International Reseller, Comet Cox Media Reseller, AdYouLike Reseller, AOL Reseller, Lijit Reseller, IndexExchange Reseller, IndexExchange Direct, Marketing Sciences B2C, Carambola, Walmart, Infolinks, AppNexus Segment Pixel, Eyeota, Narrative, Avocet, StackAdapt, CogoCast, Tribal Fusion, Bidtellect, 33 Across Direct, Criteo Reseller, AdStanding, SkimLinks, Geniee, RhythmOne Direct, RubiconProject Direct, Prebid, JustPremium, VINDICO, Consumable, Affectv, Link Share, Tru Optik, Parrable, Adbrain, Clickagy, DynAdmic, Sojern, Perfect Audience, YuMe, Choozle, iSpot.tv, Polymorph, Admedo, Adswizz, Performance Horizon, Sekindo, Marchex, Instinctive Ads, Weborama, HookLogic, Nudge, Flashtalking, adlucent, Swoop, BDEX, Engage BDR, VideoAmp, AdKernel, Visible Measures, ORC International Direct, Google AdSense Integrator, Retargetly, RTK, Yieldmo Direct, AdTheorent, Sovrn Direct, Lijit Direct, Triple Lift Direct, Amazon Direct, Consumable Direct, saambaa Direct, Bidtellect Reseller, Zemanta Reseller, Revcontent Reseller, Somoaudience Reseller, adiply Direct, Nexstar Digital Direct, Yieldlab Reseller, Native Ads Reseller, DistrictM Direct, Yieldmo, GumGum Direct, AppNexus Direct, DistrictM, Blis, Nativo Direct, RTK Direct, EMX, PubMatic Direct, SpotXChange Direct, bRealtime, Outbrain, Adelphic, MaxPoint Interactive, Media.net Direct, Loopme, Mobile Ad Trading, ZypMedia, PLAYGROUND XYZ, SmartAdServer Direct, Revcontent Direct, my6sense Reseller, Undertone Direct, ContextWeb Direct, Telaria Direct, Tremor Video Direct, IAB Tech Lab, Ad Lightning, RevContent, So-net Media, Freebit Admind, Cinarra, MicroAd, AdTech Studio, BlockAdBlock, Kargo Direct, Comet Cox Media Direct, TargetSpot Direct, Triton Digital Direct, Taboola Direct, Taboola Reseller, AdMan Reseller, LiveIntent Direct, Yahoo Reseller, Telaria Reseller, Amazon Transparent Ad Marketplace, AdMan Direct, Kargo, 4INFO, SpringServe, Connextra, Undertone Reseller, Triple Lift Reseller, ShareThrough Direct, Teads Direct, The MediaGrid Direct, Yahoo Direct, FLoC, AdBlock Acceptable Ads, App-Ads.txt, The MediaGrid Reseller, Beachfront Direct, WideOrbit Direct, LoopMe Reseller, Criteo Direct, Smaato Reseller, Yieldmo Reseller, Triton Digital Reseller, World Now, comScore Activation, SpringServe Direct, TargetSpot Reseller, Concert, OneTag Reseller, Media.net Reseller.