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Wtop
Washington, DC's Top News, Traffic, and Weather
CPM
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About

WTOP is an all-news radio station and website serving Washington, DC.

On-Air: WTOP is heard in the Washington DC Metro on 103.5 FM. It can also be heard in Virginia south of the Beltway on 107.7 FM and in the Frederick, Maryland area on 103.9 FM.

Online: Listen to the station at WTOP.com or read the latest local, national, world, living, sports news. In addition WTOP.com has customizable traffic and weather sections allowing you to personalize the site just for your location.

Mobile: The WTOP app is available for both iPhone and Android. In addition you can go to our mobile site on any smart phone.

Capabilities
  • Desktop Display
    • Brand Integrations
      Yes No
    • Sponsored Posts
      Yes No
    • Native Ads
      Yes No
    • High-Impact (Takeovers, Billboards, Overlays, Sliders, Skins)
      Yes No
    • Rich Media (Expandable & Non-Expandable)
      Yes No
  • Mobile Display
    • Mobile Rich Media (Including Interstitials & Expandables)
      Yes No
    • Tablet Traffic
      Yes No
    • Native & Custom Mobile Executions
      Yes No
    • Requires SDK Integration
      Yes No
  • Social
  • Email
  • Desktop Display, Mobile Display, Social, Email
  • CPM
  • Web Publisher
  • Headline:
    Washington, DC's Top News, Traffic, and Weather
  • Self / Managed Service:
    Managed Service
  • Industries
    Education, Entertainment, Government & Politics, Sports, Technology
  • Key Differentiator
    Welcome to the Glass-Enclosed Nerve Center on Facebook www.wtop.com Tune to 103.5 FM and log on to WTOP.com your computer, iPad or smart phone
  • Approved 3rd Party Ad Serving / Rich Media Vendors
    Sizmek - http://www.sizmek.com
Site Traffic
  • 13896 Global Rank
  • 2680
    United States
  • 4.82 M Estimated Visits
Traffic Sources
  • Direct
    46.65%
  • Search
    37.92%
  • Social
    7.61%
  • Referrals
    4.71%
  • Mail
    3.11%
  • Display
    0.00%
Geography Breakdown
Powered by
Alexa Traffic Data
Global Rank 15,084
158
Links In Count 3,862
628
United States Rank 2,980
49
United States Page Views 92.7%
0.1%
Top Countries
Top Sites Linking In
Top Search Keywords
  • Opportunities
  • Partners Programs
  • Amazon Associates Program
Ad Intelligence
  • Native
    11.38%
  • Standard
    88.23%
  • Direct
    0.39%
Ads Seen Recently
22,428
Latest Advertisers
Advertiser Ranking
Longest Running Ad
Wtop
Device
Desktop
Dimensions
other
Dates Active
Aug 06, 2018 to Aug 04, 2020
Wtop
Device
Mobile
Dimensions
320x50
Dates Active
Nov 24, 2020 to Mar 07, 2021
Wtop
Device
Mobile
Dimensions
320x50
Dates Active
Dec 28, 2020 to Feb 03, 2021
Wtop
Device
Desktop
Dimensions
300x250
Dates Active
Mar 23, 2021 to May 10, 2021
Wtop
Device
Mobile
Dimensions
320x50
Dates Active
Jan 01, 2021 to Feb 03, 2021
Wtop
Device
Mobile
Dimensions
300x250
Dates Active
Mar 24, 2021 to May 10, 2021
Wtop
Device
Desktop
Dimensions
other
Dates Active
Oct 01, 2020 to Mar 26, 2021
Wtop
Device
Mobile
Dimensions
other
Dates Active
Jan 13, 2021 to Feb 14, 2021
Wtop
Device
Mobile
Dimensions
none
Dates Active
Dec 02, 2020 to Jan 19, 2021
Wtop
Device
Desktop
Dimensions
none
Dates Active
Oct 06, 2020 to May 30, 2021
Wtop
Device
Desktop
Dimensions
none
Dates Active
Jan 25, 2021 to Feb 28, 2021
Ads.txt
Ad Exchange
Type
Publisher ID
Certification ID
pubmatic.com
reseller
55990
5d62403b186f2ace
pubmatic.com
reseller
156077
5d62403b186f2ace
connectad.io
direct
191
appnexus.com
reseller
2637
optimatic.com
reseller
322107356072
cedato.com
reseller
66600214
vertamedia.com
reseller
14214
7de89dc7742b5b11
beachfront.com
reseller
beachfront_2558
advertising.com
reseller
6713
advertising.com
reseller
19978
lkqd.net
reseller
137
Wtop advertising reaches 4.82M visitors across desktop and mobile web, in countries such as United States, Canada, United Kingdom, India, Germany, Australia. Pricing models they offer are CPM on channels such as Display, Mobile, Social, Email Advertising on Wtop will allow you to reach consumers in industries or verticals such as Entertainment, Government & Politics, Education, Technology, Sports.

They are headquartered at Washington, DC, United States, and have 7 advertising & marketing contacts listed on Kochava. According to their Ads.txt, Wtop inventory partners include: pubmatic.com, connectad.io, appnexus.com, optimatic.com, cedato.com, vertamedia.com, beachfront.com, advertising.com, lkqd.net, lkqd.com, fyber.com, spotx.tv, spotxchange.com, tremorhub.com, sovrn.com, aolcloud.net, adtech.com, google.com, openx.com, indexexchange.com, rubiconproject.com, deepintent.com, yieldmo, yieldmo.com, video.unrulymedia.com, telaria.com, sonobi.com, rhythmone.com, gumgum.com, freewheel.tv, contextweb.com, distroscale.com, improvedigital.com, emxdgt.com, admanmedia.com, smartadserver.com, aol.com, coxmt.com, lijit.com, yahoo.com, cafemedia.com, conversantmedia.com, kargo.com, chocolateplatform.com, vdopia.com, sharethrough.com, districtm.io, triplelift.com, themediagrid.com, exponential.com, consumable.com, tidaltv.com, afy11.net, admarvel.com, vidazoo.com, memevideoad.com, thetimmedia.com, adform.com, pulsepoint.com, oathprebid.com, sekindo.com, aniview.com, playbuzz.com, synacor.com, engagebdr.com, my6sense.com, revcontent.com, wowyow.com, undertone.com, tribalfusion.com, taboola.com, bidtellect.com, 33across.com, teads.tv, media.net, aps.amazon.com, tritondigital.com, ad-generation.jp, subdomain=games.wtop.com.

Wtop works with Advertising technology companies such as Bizo, Taboola, DemDex, Integral Ad Science, AdZerk, Collective Media, BlueKai, Criteo, AdBrite, Advertising.com, Flashtalking, AOL-Time Warner Online Advertising, Rubicon Project, AdMeld, AdRoll, Pubmatic, AudienceScience, AppNexus, Yield Manager, eXelate, Turn, Atlas, Evidon, DoubleVerify, Visual Revenue, DoubleClick.Net, Google Ad Partner Services, Google Adsense, Adify, Dstillery, Tapad, Simpli.fi, Adap.TV, Aggregate Knowledge, 161Media, The Trade Desk, SiteScout, Rocket Fuel, Index Exchange, IponWeb BidSwitch, Digilant, Accuen, Specific Media, AdGear, LucidMedia, Proclivity, Facebook Exchange FBX, AcuityAds, Media Innovation Group, MyBuys, Openads/OpenX, Chango, Eq Ads, Adconion, AppNexus Segment Pixel, Connexity, SpotXchange, Korrelate, Brilig, Videology, Zedo, Drawbridge, X Plus One, Google Publisher Tag, RadiumOne, Undertone, Neustar AdAdvisor, Brandscreen, Triggit, VINDICO, Google Remarketing, Facebook Custom Audiences, Twitter Ads, Magnetic, AdMeta, Upfront Digital Media, eyeReturn, MyBuys MyAds, Adform, BlueKai DMP, LinkedIn Ads, RhythmOne, NetSeer, Content ad, Sourcepoint, Yieldmo, Eyeota, LiveIntent, DoubleClick Bid Manager, Synacor Reseller, DistrictM Reseller, 33 Across Reseller, Sovrn Direct, Nativo Reseller, Synacor Direct, Spoutable Reseller, Carambola Reseller, ShareThrough Reseller, Outbrain Reseller, Fyber Reseller, AOL Direct, Tremor Video Direct, SmartAdServer Reseller, SpringServe Reseller, Amazon Reseller, Bidfluence Reseller, OpenX Reseller, Lijit Direct, ContextWeb Reseller, AppNexus Reseller, Spoutable Direct, LKQD Reseller, Adform Reseller, RubiconProject Direct, Beachfront Reseller, Brightcom Direct, Taboola Direct, Converstand Media Reseller, SpotXChange Reseller, PubMatic Reseller, Criteo Reseller, FreeWheel Reseller, Sovrn Reseller, SpotXChange Direct, Tremor Video Reseller, OpenX Direct, Sonobi Reseller, Taboola Reseller, DistrictM Direct, Google Reseller, RubiconProject Reseller, RhythmOne Reseller, GumGum Reseller, ORC International Reseller, Comet Cox Media Reseller, AdYouLike Reseller, Videology Group Direct, AppNexus Direct, AOL Reseller, Lijit Reseller, MthSense, ADTECH, NewsMax Feed Network, Consumable, Polymorph, GumGum, Yahoo Ad Sync, Beeswax, Media.net, Google Inteactive Media Ads, Ads.txt, Google Direct, Improve Digital Reseller, Exponential Direct, LKQD Direct, BrightRoll Reseller, Yieldmo Direct, Teads Reseller, Amazon Ad System, Technorati Media, Burst Media, DistrictM, Amazon Associates, YuMe Reseller, IndexExchange Reseller, Header Tag by Index Exchange, IndexExchange Direct, Walmart, Infolinks, Google Adsense Asynchronous, Link Share, Tribal Fusion, RhythmOne Direct, Cedato Reseller, PulsePoint Reseller, Videology Group Reseller, Criteo Publisher Marketplace, GetIntent, Adhigh, RUN Ads, Admedo, Avocet, Adobe Audience Manager Sync, StickyAds TV, JustPremium, Teads, ContextWeb, StackAdapt, Brightcom Reseller, YieldBot Reseller, Sonobi, Yahoo Small Business, C1X, Bidtellect, DynAdmic, Eye View Digital, Forensiq, Mediaplex, Emerse, ucfunnel, Vidible, Clickagy, Taboola Sponsored Links, SpringServe, Narrative, CogoCast, Retargetly, Traverse, Snap Pixel, Google AdSense Integrator, EMX, Perfect Market, Prezna, Sociomantic, Amazon Direct, DistroScale Direct, DeepIntent Reseller, adtelligent Reseller, Optimatic Reseller, Connectad Direct, TIM Media Direct, MemeVideo Direct, Vidazoo Reseller, Vidazoo Direct, DistroScale, TripleLift, Datonics, Admixer Direct, SpringServe Direct, AdTheorent, Admixer, Blis, Rock You Reseller, Mobile Ad Trading Reseller, Somoaudience Reseller, ucfunnel Reseller, Undertone Reseller, Adelphic, BidSwitch, PubMatic Direct, AdMan Reseller, GumGum Direct, Bidtellect Reseller, Outbrain, ClickCertain, So-net Media, ContextWeb Direct, Telaria Direct, ORC International Direct, Sonobi Direct, Consumable Direct, 33 Across Direct, Telaria Reseller, Converstand Media Direct, Criteo Direct, Outbrain Direct, Lockerdome Direct, RTK Reseller, ShareThrough Direct, Undertone Direct, Yahoo Direct, Yahoo Reseller, Cedato Direct, Aniview Reseller, AvantisVideo Reseller, The MediaGrid Direct, Triton Digital Direct, Prebid, Media.net Direct, Beachfront Direct, Nexstar Digital Direct, Genesis Media Reseller, Yieldmo Reseller, Amazon Transparent Ad Marketplace, Revcontent Direct, my6sense Reseller, AdThrive, Chocolate Direct, DeepIntent Direct, Kargo Direct, Sekindo Direct, Primis Direct, Teads Direct, Triple Lift Direct, FreeWheel Direct, comScore Activation, SmartAdServer Direct, AdMan Direct, Rich Audience Direct, LoopMe Reseller, TrustX Direct, RevContent, Engage BDR, CyberAgent, Roku, Improve Digital, Yieldlab, bRealtime, Loopme, AdTech Studio, Sharethrough, Rich Audience, Mobile Ad Trading, PlatformOne, Advangelists, Nativo Direct, Connatix Direct, OneTag Direct, App-Ads.txt, Connatix, Sovrn, Connatix Video Player, PLAYGROUND XYZ, Appier, Brandmetrics, Infectious Media, MaxPoint Interactive, OnAudience, fluct Reseller, Chocolate Reseller, Media.net Reseller, Triple Lift Reseller, Aniview Direct, CafeMedia, Publica, Smaato Reseller, vidoomy Reseller, The MediaGrid Reseller, AdKernel, ID5, Kargo.
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Recently Searched Pages
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Recent Wtop Tweets
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Wtop Categories
Last Updated 4/21/24
Wtop advertising reaches 4.82M visitors across desktop and mobile web, in countries such as United States, Canada, United Kingdom, India, Germany, Australia. Pricing models they offer are CPM on channels such as Display, Mobile, Social, Email Advertising on Wtop will allow you to reach consumers in industries or verticals such as Entertainment, Government & Politics, Education, Technology, Sports.

They are headquartered at Washington, DC, United States, and have 7 advertising & marketing contacts listed on Kochava. According to their Ads.txt, Wtop inventory partners include: pubmatic.com, connectad.io, appnexus.com, optimatic.com, cedato.com, vertamedia.com, beachfront.com, advertising.com, lkqd.net, lkqd.com, fyber.com, spotx.tv, spotxchange.com, tremorhub.com, sovrn.com, aolcloud.net, adtech.com, google.com, openx.com, indexexchange.com, rubiconproject.com, deepintent.com, yieldmo, yieldmo.com, video.unrulymedia.com, telaria.com, sonobi.com, rhythmone.com, gumgum.com, freewheel.tv, contextweb.com, distroscale.com, improvedigital.com, emxdgt.com, admanmedia.com, smartadserver.com, aol.com, coxmt.com, lijit.com, yahoo.com, cafemedia.com, conversantmedia.com, kargo.com, chocolateplatform.com, vdopia.com, sharethrough.com, districtm.io, triplelift.com, themediagrid.com, exponential.com, consumable.com, tidaltv.com, afy11.net, admarvel.com, vidazoo.com, memevideoad.com, thetimmedia.com, adform.com, pulsepoint.com, oathprebid.com, sekindo.com, aniview.com, playbuzz.com, synacor.com, engagebdr.com, my6sense.com, revcontent.com, wowyow.com, undertone.com, tribalfusion.com, taboola.com, bidtellect.com, 33across.com, teads.tv, media.net, aps.amazon.com, tritondigital.com, ad-generation.jp, subdomain=games.wtop.com.

Wtop works with Advertising technology companies such as Bizo, Taboola, DemDex, Integral Ad Science, AdZerk, Collective Media, BlueKai, Criteo, AdBrite, Advertising.com, Flashtalking, AOL-Time Warner Online Advertising, Rubicon Project, AdMeld, AdRoll, Pubmatic, AudienceScience, AppNexus, Yield Manager, eXelate, Turn, Atlas, Evidon, DoubleVerify, Visual Revenue, DoubleClick.Net, Google Ad Partner Services, Google Adsense, Adify, Dstillery, Tapad, Simpli.fi, Adap.TV, Aggregate Knowledge, 161Media, The Trade Desk, SiteScout, Rocket Fuel, Index Exchange, IponWeb BidSwitch, Digilant, Accuen, Specific Media, AdGear, LucidMedia, Proclivity, Facebook Exchange FBX, AcuityAds, Media Innovation Group, MyBuys, Openads/OpenX, Chango, Eq Ads, Adconion, AppNexus Segment Pixel, Connexity, SpotXchange, Korrelate, Brilig, Videology, Zedo, Drawbridge, X Plus One, Google Publisher Tag, RadiumOne, Undertone, Neustar AdAdvisor, Brandscreen, Triggit, VINDICO, Google Remarketing, Facebook Custom Audiences, Twitter Ads, Magnetic, AdMeta, Upfront Digital Media, eyeReturn, MyBuys MyAds, Adform, BlueKai DMP, LinkedIn Ads, RhythmOne, NetSeer, Content ad, Sourcepoint, Yieldmo, Eyeota, LiveIntent, DoubleClick Bid Manager, Synacor Reseller, DistrictM Reseller, 33 Across Reseller, Sovrn Direct, Nativo Reseller, Synacor Direct, Spoutable Reseller, Carambola Reseller, ShareThrough Reseller, Outbrain Reseller, Fyber Reseller, AOL Direct, Tremor Video Direct, SmartAdServer Reseller, SpringServe Reseller, Amazon Reseller, Bidfluence Reseller, OpenX Reseller, Lijit Direct, ContextWeb Reseller, AppNexus Reseller, Spoutable Direct, LKQD Reseller, Adform Reseller, RubiconProject Direct, Beachfront Reseller, Brightcom Direct, Taboola Direct, Converstand Media Reseller, SpotXChange Reseller, PubMatic Reseller, Criteo Reseller, FreeWheel Reseller, Sovrn Reseller, SpotXChange Direct, Tremor Video Reseller, OpenX Direct, Sonobi Reseller, Taboola Reseller, DistrictM Direct, Google Reseller, RubiconProject Reseller, RhythmOne Reseller, GumGum Reseller, ORC International Reseller, Comet Cox Media Reseller, AdYouLike Reseller, Videology Group Direct, AppNexus Direct, AOL Reseller, Lijit Reseller, MthSense, ADTECH, NewsMax Feed Network, Consumable, Polymorph, GumGum, Yahoo Ad Sync, Beeswax, Media.net, Google Inteactive Media Ads, Ads.txt, Google Direct, Improve Digital Reseller, Exponential Direct, LKQD Direct, BrightRoll Reseller, Yieldmo Direct, Teads Reseller, Amazon Ad System, Technorati Media, Burst Media, DistrictM, Amazon Associates, YuMe Reseller, IndexExchange Reseller, Header Tag by Index Exchange, IndexExchange Direct, Walmart, Infolinks, Google Adsense Asynchronous, Link Share, Tribal Fusion, RhythmOne Direct, Cedato Reseller, PulsePoint Reseller, Videology Group Reseller, Criteo Publisher Marketplace, GetIntent, Adhigh, RUN Ads, Admedo, Avocet, Adobe Audience Manager Sync, StickyAds TV, JustPremium, Teads, ContextWeb, StackAdapt, Brightcom Reseller, YieldBot Reseller, Sonobi, Yahoo Small Business, C1X, Bidtellect, DynAdmic, Eye View Digital, Forensiq, Mediaplex, Emerse, ucfunnel, Vidible, Clickagy, Taboola Sponsored Links, SpringServe, Narrative, CogoCast, Retargetly, Traverse, Snap Pixel, Google AdSense Integrator, EMX, Perfect Market, Prezna, Sociomantic, Amazon Direct, DistroScale Direct, DeepIntent Reseller, adtelligent Reseller, Optimatic Reseller, Connectad Direct, TIM Media Direct, MemeVideo Direct, Vidazoo Reseller, Vidazoo Direct, DistroScale, TripleLift, Datonics, Admixer Direct, SpringServe Direct, AdTheorent, Admixer, Blis, Rock You Reseller, Mobile Ad Trading Reseller, Somoaudience Reseller, ucfunnel Reseller, Undertone Reseller, Adelphic, BidSwitch, PubMatic Direct, AdMan Reseller, GumGum Direct, Bidtellect Reseller, Outbrain, ClickCertain, So-net Media, ContextWeb Direct, Telaria Direct, ORC International Direct, Sonobi Direct, Consumable Direct, 33 Across Direct, Telaria Reseller, Converstand Media Direct, Criteo Direct, Outbrain Direct, Lockerdome Direct, RTK Reseller, ShareThrough Direct, Undertone Direct, Yahoo Direct, Yahoo Reseller, Cedato Direct, Aniview Reseller, AvantisVideo Reseller, The MediaGrid Direct, Triton Digital Direct, Prebid, Media.net Direct, Beachfront Direct, Nexstar Digital Direct, Genesis Media Reseller, Yieldmo Reseller, Amazon Transparent Ad Marketplace, Revcontent Direct, my6sense Reseller, AdThrive, Chocolate Direct, DeepIntent Direct, Kargo Direct, Sekindo Direct, Primis Direct, Teads Direct, Triple Lift Direct, FreeWheel Direct, comScore Activation, SmartAdServer Direct, AdMan Direct, Rich Audience Direct, LoopMe Reseller, TrustX Direct, RevContent, Engage BDR, CyberAgent, Roku, Improve Digital, Yieldlab, bRealtime, Loopme, AdTech Studio, Sharethrough, Rich Audience, Mobile Ad Trading, PlatformOne, Advangelists, Nativo Direct, Connatix Direct, OneTag Direct, App-Ads.txt, Connatix, Sovrn, Connatix Video Player, PLAYGROUND XYZ, Appier, Brandmetrics, Infectious Media, MaxPoint Interactive, OnAudience, fluct Reseller, Chocolate Reseller, Media.net Reseller, Triple Lift Reseller, Aniview Direct, CafeMedia, Publica, Smaato Reseller, vidoomy Reseller, The MediaGrid Reseller, AdKernel, ID5, Kargo.