Kochava Media Index - myTV SUPER Advertising Mediakits, Reviews, Pricing, Traffic, Rate Card Cost

Launched in April 2016, myTV SUPER delivers, via Connected TV, mobile phone, tablet or computer, a rich content offering consisting of TVB’s terrestrial and thematic channels, international branded channels as well as a vast selection of VOD contents from TVB’s archive and third party content providers. Exclusive first-run dramas and variety programmes are also available.

At present, the service has succeeded in garnering over 8 million users and become the biggest OTT platform in Hong Kong. With the scale and pace of its development, the company is confident that myTV SUPER will continue to maintain its leading position in the local OTT market and provide quality and comprehensive services.

Company Name:
myTV SUPER

(View Trends)

Headquarters: (View Map)
Hong Kong, Hong Kong
51-200 employees
https://ad.mytvsuper.com/

Capabilities

Desktop Display
- Brand Integrations
  
  Yes No
- Sponsored Posts
  
  Yes No
- Native Ads
  
  Yes No
- High-Impact (Takeovers, Billboards, Overlays, Sliders, Skins)
  
  Yes No
- Rich Media (Expandable & Non-Expandable)
  
  Yes No
Email
Mobile Display
- Mobile Rich Media (Including Interstitials & Expandables)
  
  Yes No
- Tablet Traffic
  
  Yes No
- Native & Custom Mobile Executions
  
  Yes No
- Requires SDK Integration
  
  Yes No
Mobile Video
- Pre-Roll
  
  Yes No
- Mid-Roll
  
  Yes No
- Post-Roll
  
  Yes No
- Outstream Video
  
  Yes No
- Custom Mobile Video Executions
  
  Yes No
Social
Desktop Video
- In-Banner Video
  
  Yes No
- Pre-Roll
  
  Yes No
- Mid-Roll
  
  Yes No
- Post-Roll
  
  Yes No
- Video Companion Ad
  
  Yes No
- Outstream Video
  
  Yes No
- Custom Video Executions
  
  Yes No

Desktop Display, Email, Mobile Display, Mobile Video, Social, Desktop Video
CPM
Web Publisher
Self / Managed Service:
Self-Service

Industries
Entertainment
Key Differentiator
MyTV SUPER service is provided by MyTV Super Limited. TVB turns the entire world of self-made programming into an online platform. With myTV SUPER, you can enjoy exciting and rich channels and programs anytime, anywhere, bringing a brand new TV viewing experience! Highlights include: TVB homemade programs, popular Asian drama series and variety shows, movies, Cantonese films, the latest Japanese animations, high-quality and topical works from around the world, and more. myTV SUPER has many new features, including: • Live broadcast function: Live broadcast over 55 wonderful channels • On-demand function: the latest and most exciting content and on-demand of classic programs • Instant watch function: watch the content of the program that has been broadcast within 3 hours Users can connect to the myTV SUPER decoder through the TV to enjoy high-definition video content (some programs can also achieve 4K resolution picture quality through the use of 4K TVs), use mobile phones or tablets to browse through the web through applications or personal computers Watch your favorite programs smoothly. More exciting content is constantly updated!