About

The Daily Cardinal is published weekdays and distributed at the University of Wisconsin-Madison and in the surrounding community with a circulation of 10,000.

The Cardinal is a nonprofit organization run by its staff members and elected editors. It receives no funds from the university. Operating revenue is generated from advertising and subscription sales.

Capabilities
  • Desktop Display
    • Brand Integrations
      Yes No
    • Sponsored Posts
      Yes No
    • Native Ads
      Yes No
    • High-Impact (Takeovers, Billboards, Overlays, Sliders, Skins)
      Yes No
    • Rich Media (Expandable & Non-Expandable)
      Yes No
  • Social
  • Desktop Video
    • In-Banner Video
      Yes No
    • Pre-Roll
      Yes No
    • Mid-Roll
      Yes No
    • Post-Roll
      Yes No
    • Video Companion Ad
      Yes No
    • Outstream Video
      Yes No
    • Custom Video Executions
      Yes No
  • Mobile Display
    • Mobile Rich Media (Including Interstitials & Expandables)
      Yes No
    • Tablet Traffic
      Yes No
    • Native & Custom Mobile Executions
      Yes No
    • Requires SDK Integration
      Yes No
  • Email
  • Desktop Display, Social, Desktop Video, Mobile Display, Email
  • CPM
  • Web Publisher
  • Headline:
    COMPLETE UNIVERSITY OF WISCONSIN - MADISON COVERAGE SINCE 1892
  • Self / Managed Service:
    Managed Service
  • Industries
    Clothing & Fashion, Sports
  • Key Differentiator
    The Daily Cardinal is published in print Monday and Thursday and distributed at the University of Wisconsin-Madison and in the surrounding community with a circulation of 10,000. The Cardinal is a nonprofit organization run by its staff members and elected editors. It receives no funds from the university and is completely independent. Operating revenue is generated from advertising and subscription sales. The Cardinal was founded in 1892 by William Wesley Young who named the paper after UW-Madison's official colors, cardinal and white.
Site Traffic
  • 574492 Global Rank
  • 176781
    United States
  • 112 K Estimated Visits
Traffic Sources
  • Search
    49.50%
  • Direct
    46.82%
  • Social
    3.27%
  • Referrals
    0.21%
  • Mail
    0.20%
  • Display
    0.00%
Geography Breakdown
Powered by
Alexa Traffic Data
Global Rank 291,654
18,992
United States Rank 196,138
2,995
United States Page Views 27.4%
11.1%
Top Countries
Top Search Keywords
  • Big Ten
Mobile App Data
MixRank is the most comprehensive database of mobile apps, developers, SDKs, technologies, services, and integrations. Learn more.
  • 50 Downloads
  • 10 SDKs
  • 0 Total reviews
  • App Url: https://play.google.com/store/apps/details?id=com.dailycardinal.push
  • App Support: https://www.dailycardinal.com
  • Genre: news_and_magazines
  • Bundle ID: com.dailycardinal.push
  • App Size: 15.9 M
  • Release Date: May 19th, 2020
  • Update Date: May 20th, 2020

Description:

The Daily Cardinal is online every day, published in print each Thursday and distributed at the University of Wisconsin-Madison and in the surrounding community with a circulation of 10,000.

The Cardinal is a nonprofit organization run by its staff members and elected editors. It receives no funds from the university and is completely independent. Operating revenue is generated from advertising and subscription sales.

The Daily Cardinal was founded by Monroe, Wisconsin natives William Wesley Young, the University of Wisconsin–Madison's first journalism student, and William Saucerman to be a rival to the monthly student paper Aegis. Four hundred free copies of the paper were made available to Wisconsin students on April 4, 1892. For the first month of production, Young rode his horse down State Street to the offices of the Madison Democrat, which printed the Cardinal. The newspaper's name was decided by a vote of university students, "Cardinal" representing one of the school colors.

Android API
The Android platform provides a framework API that applications can use to interact with the underlying Android system. The framework API consists of: A core set of packages and classes. A set of permissions that applications can request, as well as permission enforcements included in the system
Firebase
Firebase is a platform developed by Google for creating mobile and web applications
Google Analytics
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Google Authorization
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Google Gson
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Google Mobile Ads
Ad Manager uses the Google Mobile Ads SDK which helps app developers gain insights about their users and maximize ad revenue. To do so, the default integration of the Mobile Ads SDK collects information such as device information. iOS setup Android setup.
Google Play Game Services
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Google Play Services
Google Play services powers a broad set of SDKs on Android to help you build your app, enhance privacy and security, engage users, and grow your business. These SDKs are unique in that they only require a thin client library to be included in your app, as shown in figure 1. At runtime, the client library communicates with the bulk of the SDK's implementation and footprint in Google Play services.
Google Search
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Google Sign-In SDK
Google Sign-In is a secure authentication system that reduces the burden of login for your users, by enabling them to sign in with their Google Account—the same account they already use with Gmail, Play, Google+, and other Google services. Google Sign-In is also your gateway to connecting with Google’s users and services in a secure manner. You can give your users the opportunity to pay with Google Pay, share with their Google-wide contacts, save a file to Drive, add an event to Calendar, and more. Integrate Google’s user-centric APIs and services inside your app to help your users take action and convert.
Data sourced from MixRank, the most comprehensive database of mobile apps, developers, SDKs, technologies, services, and integrations. Learn More.
Ad Intelligence
  • Native
    0%
  • Standard
    0%
Ads Seen Recently
0
Longest Running Ad
The Daily Cardinal
Device
Desktop
Dimensions
other
The Daily Cardinal advertising reaches 112k visitors across desktop and mobile web, in countries such as United States, Canada, Taiwan, Australia, Poland. Pricing models they offer are CPM on channels such as Display, Social, Video, Mobile, Email Advertising on The Daily Cardinal will allow you to reach consumers in industries or verticals such as Sports, Clothing & Fashion.

They are headquartered at Madison, WI, United States, and have 24 advertising & marketing contacts listed on Kochava.

The Daily Cardinal works with Advertising technology companies such as Google Publisher Tag, Google Adsense, Google Adsense Asynchronous, DoubleClick Bid Manager, DoubleClick.Net, The Trade Desk, AppNexus, Openads/OpenX, Yahoo Small Business, Turn, Flashtalking, DoubleVerify, Evidon, Atlas, Facebook Custom Audiences, AppNexus Segment Pixel, BlueKai, BlueKai DMP, eXelate, Eyeota, Cybba, Google AdSense Integrator, PHP Ads, Trueffect, AdGear, FLoC, Twitter Ads, flytedesk, AdZerk.